MaAnna Stephenson is interviewed by Yvonne Perry today to share information concerning her Just the FAQs e-book series.
Blogs, written both for professional and personal purposes, are becoming increasingly sophisticated and instrumental in how we gather information. Do you need to learn how to create and customize your own blog? How do you submit articles to the right directories that are certain to drive traffic to your Web site or blog? How do you best get your blog content to potential and current readers? Billed as the “Online Marketing Resources for Non-Geeks,” the four offerings include new e-books on blogs, RSS feeds, Web sites, and articles. Ms. Stephenson will share with our audience how her clear and colorful texts can help any aspiring blogger. For more information about MaAnna Stephenson and her e-book series, please visit http://www.justthefaqs.net/.
There is no doubt that a new world has opened in terms of marketing online, BUT do you know how to submit articles to the right directories certain to drive traffic to your Web site or blog?
Blogs, written both for professional and personal purposes, are becoming increasingly sophisticated and instrumental in how we gather information, BUT do you need to learn how to create and customize your own blog? If so, how do you get your blog content in front of potential and current readers?
If you have ever thought that jumping into online book marketing was beyond your abilities, don’t miss this interview with MaAnna Stephenson as she discusses her Just the FAQs e-book series with podcast host and WITS owner, Yvonne Perry.
Click here to listen to part one...
Today's guest, MaAnna Stephenson, has created a series of e-books to help authors overcome this very dilemma. Billed as the “Online Marketing Resources for Non-Geeks,” the four offerings include new e-books on blogs, RSS feeds, Web sites, and articles.
Click here to listen to part two...
The Just the FAQs e-book Series is just what the publisher ordered when it comes to helping authors (especially new authors) get past the technical issues that go along with promoting books online. Many times the technical stuff like getting a Web site up and running keeps authors from really being successful in their online marketing.
Please note: JTF e-books are in the final layout stages. The Quick Step Guide and the RSS Feeds e-books are being updated with the latest info on setting up your feeds with a Google account. All of the e-books will be available Feb. 9. Follow on the blog to get the latest announcements at http://JustTheFAQsBlog.blogspot.com
For more information about MaAnna Stephenson and her e-book series, please visit http://www.justthefaqs.net.
Friday, January 30, 2009
Thursday, January 29, 2009
Three-time Author Returns to WITS
James Ross is back to Writers in the Sky Creative Writing Services (WITS) for the editing of his third book. Here, we have a book review written by Sarah Moore, our author's assistant.
Tuey’s Course
Tuey’s Course
Author: James Ross
ISBN: 978-1-4363-8994-5
Publisher: Xlibris 2008
Genre: fiction, human drama, race relations
Pages: 286
Reviewer: Sarah Moore for WITS (01/2009)
I always enjoy the opportunity to review more than one work by the same author. I am able to see the evolution of his writing as well as develop a better sense of what he is trying to accomplish through the sharing of his stories and characters. Tuey’s Course is the third book by author James Ross, with his previous publications, Lifetime Loser and Finish Line on the bookshelves last year and earlier this year, respectively. The Prairie Winds Golf Course serves as the consistent backdrop for all three novels, but each book takes its readers on a completely unique journey. In his first book, Ross unveiled a captivating story of crime and shady business dealings. Next, he shared the coming-of-age of two teenage boys who learn important life lessons from their ailing mentor. Now, in Tuey’s Course, Ross challenges us in his brutally honest portrayal of race, class and political power structures. Those who have enjoyed Ross’ attention to creating rich detail and fascinating characters in his previous works, as well as readers who are discovering Ross for the first time with Tuey’s Course, will not be disappointed in this new release that makes you think and may even make you angry.
Tuey’s Course focuses on WeWildapheet Ulisees O’Tweety (known as Tuey) and his struggles to make an honest living while fighting the corrupt elected officials in his town who seem determined to thwart his efforts at every turn. Tuey diligently attends every council meeting and sometimes uses unusual methods to convey his frustration with the city’s establishment. In sharing the details of Tuey’s life and his standing on the socioeconomic ladder, Ross makes a bigger statement about the impact that race and money has on the voice a person enjoys in our society. And, he shows that the desperation eventually reached by the poor and the overlooked can lead to tragic results. Ross continues his practice of interweaving multiple plot lines by including a referee who throws football games in return for a payout, a gay priest who flies to Vegas for the weekend with his lover at the expense of a crooked banker, and a developer who is willing to commit crimes in order to get the land that he desires. All of these characters, as well as the golf course regulars we have come to know in Ross’ previous books, come into contact with Tuey to create a novel that manages to be both layered and cohesive in its storylines.
As was the case in Finish Line, Ross employs racial stereotypes when writing the dialect and creating the background stories of his characters. Tuey speaks with the vernacular of an African-American in a way that may have been more common during the period in which Ross’ distant relative, Mark Twain, was sharing his candid views on American society. The ethnic neighborhoods described by Ross are blatant in their names, as the Asian residents live in Little Chang Hai and the Arabs live in an area called the Sand Dunes. The popular rapper has a ridiculous name, the Asian investor is short and shifty, and the always-drunk pilot and a couple of his cohorts at the golf course have no hesitation in using derogatory slurs. Every ethnic label is exposed and exaggerated in Tuey’s Course. Upon my initial reading, I will admit that the language made me uncomfortable. I was concerned that, by taking this writing style to extremes, Ross was simply perpetuating unfair racial views that still exist in our country. Upon further reflection and after reading the conclusion of the book; however, I realize that Ross’ intention was to evoke emotion from his reading audience. Tuey’s Course is not a light read meant for casual summertime reading at the beach. You will be forced to examine your own reaction to the character portrayals and think about where our society places different groups of people.
James Ross succeeds in creating yet another thoughtful and detailed book in Tuey’s Course. He provides an important and unique voice to the works of fiction that are making statements as to who we are as people. I believe that readers likely will have varying reactions to the characters in Tuey’s Course, which will make for great conversation. And, it appears that Ross is not done with his writing endeavors. A serial killer who makes random appearances through news reports in both Finish Line and Tuey’s Course is still a mystery. Is this a teaser from Ross, or just a secondary plot to throw us off-track? Time will tell. For now, I recommend that you grab a copy of Tuey’s Course and prepare to react!
I always enjoy the opportunity to review more than one work by the same author. I am able to see the evolution of his writing as well as develop a better sense of what he is trying to accomplish through the sharing of his stories and characters. Tuey’s Course is the third book by author James Ross, with his previous publications, Lifetime Loser and Finish Line on the bookshelves last year and earlier this year, respectively. The Prairie Winds Golf Course serves as the consistent backdrop for all three novels, but each book takes its readers on a completely unique journey. In his first book, Ross unveiled a captivating story of crime and shady business dealings. Next, he shared the coming-of-age of two teenage boys who learn important life lessons from their ailing mentor. Now, in Tuey’s Course, Ross challenges us in his brutally honest portrayal of race, class and political power structures. Those who have enjoyed Ross’ attention to creating rich detail and fascinating characters in his previous works, as well as readers who are discovering Ross for the first time with Tuey’s Course, will not be disappointed in this new release that makes you think and may even make you angry.
Tuey’s Course focuses on WeWildapheet Ulisees O’Tweety (known as Tuey) and his struggles to make an honest living while fighting the corrupt elected officials in his town who seem determined to thwart his efforts at every turn. Tuey diligently attends every council meeting and sometimes uses unusual methods to convey his frustration with the city’s establishment. In sharing the details of Tuey’s life and his standing on the socioeconomic ladder, Ross makes a bigger statement about the impact that race and money has on the voice a person enjoys in our society. And, he shows that the desperation eventually reached by the poor and the overlooked can lead to tragic results. Ross continues his practice of interweaving multiple plot lines by including a referee who throws football games in return for a payout, a gay priest who flies to Vegas for the weekend with his lover at the expense of a crooked banker, and a developer who is willing to commit crimes in order to get the land that he desires. All of these characters, as well as the golf course regulars we have come to know in Ross’ previous books, come into contact with Tuey to create a novel that manages to be both layered and cohesive in its storylines.
As was the case in Finish Line, Ross employs racial stereotypes when writing the dialect and creating the background stories of his characters. Tuey speaks with the vernacular of an African-American in a way that may have been more common during the period in which Ross’ distant relative, Mark Twain, was sharing his candid views on American society. The ethnic neighborhoods described by Ross are blatant in their names, as the Asian residents live in Little Chang Hai and the Arabs live in an area called the Sand Dunes. The popular rapper has a ridiculous name, the Asian investor is short and shifty, and the always-drunk pilot and a couple of his cohorts at the golf course have no hesitation in using derogatory slurs. Every ethnic label is exposed and exaggerated in Tuey’s Course. Upon my initial reading, I will admit that the language made me uncomfortable. I was concerned that, by taking this writing style to extremes, Ross was simply perpetuating unfair racial views that still exist in our country. Upon further reflection and after reading the conclusion of the book; however, I realize that Ross’ intention was to evoke emotion from his reading audience. Tuey’s Course is not a light read meant for casual summertime reading at the beach. You will be forced to examine your own reaction to the character portrayals and think about where our society places different groups of people.
James Ross succeeds in creating yet another thoughtful and detailed book in Tuey’s Course. He provides an important and unique voice to the works of fiction that are making statements as to who we are as people. I believe that readers likely will have varying reactions to the characters in Tuey’s Course, which will make for great conversation. And, it appears that Ross is not done with his writing endeavors. A serial killer who makes random appearances through news reports in both Finish Line and Tuey’s Course is still a mystery. Is this a teaser from Ross, or just a secondary plot to throw us off-track? Time will tell. For now, I recommend that you grab a copy of Tuey’s Course and prepare to react!
The Proof is in the Reading
By Diego Norte
Have you ever gone to a Web site and actually found spelling errors? I have and it always amazes me! In this day and age of computer technology, proofreading seems like it would be relatively simple to implement and maintain. Web pages are no exception! Web site authorship means the responsibility of making sure that the information is understandable, but also that the punctuation, the grammar, and the spelling are correct. You also want to make sure that all of the work is properly formatted and that your information is accurate. This is all part of the proofing process. There are several reasons why proofing your web page is important. Please note that this is only from personal observation.
1. Readers may come to your Web site and instinctively sense that you many not be as authoritative because of errors in spelling or grammar.
2. Readers who come to your site may find that it is not very professionally done if they see errors that should have been clearly apparent to you as the author before posting. Even if these are not big errors, it sometimes lingers in the back of the mind of the reader which also distracts them from the subject matter that you want them to focus on.
3. Proofing also indicates the level of attention to detail that you might have regarding your ideas or subject.
How can you make sure that your Web site is not hiding any spelling, grammar, or punctuation errors? This is easier than you might think, even if you aren't a spelling bee champion or an English teacher!
1. Use spell check and grammar check regularly. These are not infallible, however, they will bring things to your attention that might be beneficial if changed.
2. After working on your content, walk away from it for a short while and then return to look it over later. You can always benefit from another look at your work at a later time.
3. Have another individual read over the content for you. It is easy to think a word or phrase is correct and re-read it so many times only to miss an error. A fresh pair of eyes can often help find these errors. There have been several times that I have enlisted someone else's aid in reading over my articles and have been surprised at what is found! (This sometimes occurs when I have been working long hours on a particular project).
So, if you are one of those people who likes to see the perfection of your Web site and know that others will expect it of you also, try these simple tips to create a more professional web page!
You will never be sorry that you double-checked your work or tried to improve on the content of your Web page.
Diego Norte is the creator of MuVar, the world's most effective multivariatetesting solution. MuVar completely automates the task of optimizing yoursales letters for more sales. Check it out here: http://www.muvar.com/
Have you ever gone to a Web site and actually found spelling errors? I have and it always amazes me! In this day and age of computer technology, proofreading seems like it would be relatively simple to implement and maintain. Web pages are no exception! Web site authorship means the responsibility of making sure that the information is understandable, but also that the punctuation, the grammar, and the spelling are correct. You also want to make sure that all of the work is properly formatted and that your information is accurate. This is all part of the proofing process. There are several reasons why proofing your web page is important. Please note that this is only from personal observation.
1. Readers may come to your Web site and instinctively sense that you many not be as authoritative because of errors in spelling or grammar.
2. Readers who come to your site may find that it is not very professionally done if they see errors that should have been clearly apparent to you as the author before posting. Even if these are not big errors, it sometimes lingers in the back of the mind of the reader which also distracts them from the subject matter that you want them to focus on.
3. Proofing also indicates the level of attention to detail that you might have regarding your ideas or subject.
How can you make sure that your Web site is not hiding any spelling, grammar, or punctuation errors? This is easier than you might think, even if you aren't a spelling bee champion or an English teacher!
1. Use spell check and grammar check regularly. These are not infallible, however, they will bring things to your attention that might be beneficial if changed.
2. After working on your content, walk away from it for a short while and then return to look it over later. You can always benefit from another look at your work at a later time.
3. Have another individual read over the content for you. It is easy to think a word or phrase is correct and re-read it so many times only to miss an error. A fresh pair of eyes can often help find these errors. There have been several times that I have enlisted someone else's aid in reading over my articles and have been surprised at what is found! (This sometimes occurs when I have been working long hours on a particular project).
So, if you are one of those people who likes to see the perfection of your Web site and know that others will expect it of you also, try these simple tips to create a more professional web page!
You will never be sorry that you double-checked your work or tried to improve on the content of your Web page.
Diego Norte is the creator of MuVar, the world's most effective multivariatetesting solution. MuVar completely automates the task of optimizing yoursales letters for more sales. Check it out here: http://www.muvar.com/
Wednesday, January 28, 2009
Articles about publishing, marketing, social media, publicity
Reader Views has a great resource of articles for writers and publishers. You will find a variety of articles by experts in the book industry.
Monday, January 26, 2009
WITS Special Poetry Issue
Writers in the Sky will be creating a special poetry chapbook to be released February 13! Send your poem and bio (include URL to your blog or Web site) to us no later than February 6 to make the February 13 pub date.
Authors How-to e-books to Assist with Technical Issues
There is no doubt that a new world has opened in terms of marketing online, BUT do you know how to submit articles to the right directories certain to drive traffic to your Web site or blog?
Blogs, written both for professional and personal purposes, are becoming increasingly sophisticated and instrumental in how we gather information, BUT do you need to learn how to create and customize your own blog? If so, how do you get your blog content in front of potential and current readers?
If you have ever thought that jumping into online book marketing was beyond your abilities, don’t miss this interview with MaAnna Stephenson as she discusses her Just the FAQs eBook series with podcast host and WITS owner, Yvonne Perry on Friday, January 30.
Just the FAQs - Blogs
One of the fastest ways to get listed by the search engines is to get a free Blogger account. Why? Because Blogger is owned by Google, the world's largest search engine. This book takes you through every step of setting up a blog, customizing, and optimizing it for your needs. Get a blog and start getting results!
Just the FAQs - RSS Feeds
Blogs are great, but how do you get folks to keep coming back to read your latest post? You don't have to! Once you set up your blog for RSS Feeds, your blog posts will be delivered directly to your readers every time. But that's not all. Many other blogs and news sites syndicate RSS Feeds to populate their content. This book takes you through every step of setting up feeds and helping you get syndicated to a wider audience.
Just the FAQs - Web Sites
Ready for a Web site but don't know where to start? Wondering if you should tackle it yourself or hire a professional designer? Don't know the difference between a domain and host server? Then this book is a must read for you. It will get you up to speed quickly on all the lingo and help you avoid expensive pitfalls of Web design. It also includes valuable worksheets that you can print out to help you collect and organize your content, help you choose a design theme, and prepare you to be a Web site owner.
Just the FAQs - Articles
Article marketing is one of the best ways to gain new readers and drive traffic to your site. This eBook will take you step-by-step through setting up new accounts on the major article directories. It also includes tips and tricks that will save you time and help you run a smooth article campaign.
For more information about MaAnna Stephenson and her eBook series, please visit http://www.justthefaqs.net.
Blogs, written both for professional and personal purposes, are becoming increasingly sophisticated and instrumental in how we gather information, BUT do you need to learn how to create and customize your own blog? If so, how do you get your blog content in front of potential and current readers?
If you have ever thought that jumping into online book marketing was beyond your abilities, don’t miss this interview with MaAnna Stephenson as she discusses her Just the FAQs eBook series with podcast host and WITS owner, Yvonne Perry on Friday, January 30.
Just the FAQs - Blogs
One of the fastest ways to get listed by the search engines is to get a free Blogger account. Why? Because Blogger is owned by Google, the world's largest search engine. This book takes you through every step of setting up a blog, customizing, and optimizing it for your needs. Get a blog and start getting results!
Just the FAQs - RSS Feeds
Blogs are great, but how do you get folks to keep coming back to read your latest post? You don't have to! Once you set up your blog for RSS Feeds, your blog posts will be delivered directly to your readers every time. But that's not all. Many other blogs and news sites syndicate RSS Feeds to populate their content. This book takes you through every step of setting up feeds and helping you get syndicated to a wider audience.
Just the FAQs - Web Sites
Ready for a Web site but don't know where to start? Wondering if you should tackle it yourself or hire a professional designer? Don't know the difference between a domain and host server? Then this book is a must read for you. It will get you up to speed quickly on all the lingo and help you avoid expensive pitfalls of Web design. It also includes valuable worksheets that you can print out to help you collect and organize your content, help you choose a design theme, and prepare you to be a Web site owner.
Just the FAQs - Articles
Article marketing is one of the best ways to gain new readers and drive traffic to your site. This eBook will take you step-by-step through setting up new accounts on the major article directories. It also includes tips and tricks that will save you time and help you run a smooth article campaign.
For more information about MaAnna Stephenson and her eBook series, please visit http://www.justthefaqs.net.
Sunday, January 25, 2009
The Proof is in the Reading
By Diego Norte
Have you ever gone to a Web site and actually found spelling errors? I have and it always amazes me! In this day and age of computer technology, proofreading seems like it would be relatively simple to implement andmaintain.
Web pages are no exception! Web site authorship means the responsibility ofmaking sure that the information is understandable, but also that the punctuation, the grammar, and the spelling are correct. You also want to make sure that all of the work is properly formatted and that your information is accurate. This is all part of the proofing process.
There are several reasons why proofing your web page is important. Please note that this is only from personal observation.
1. Readers may come to your Web site and instinctively sense that you many not be as authoritative because of errors in spelling or grammar.
2. Readers who come to your site may find that it is not very professionally done if they see errors that should have been clearly apparent to you as the author before posting. Even if these are not big errors, it sometimes lingers in the back of the mind of the reader which also distracts them from the subject matter that you want them to focus on.
3. Proofing also indicates the level of attention to detail that you might have regarding your ideas or subject.
How can you make sure that your Web site is not hiding any spelling, grammar, or punctuation errors? This is easier than you might think, even if you aren't a spelling bee champion or an English teacher!
1. Use spell check and grammar check regularly. These are not infallible,however, they will bring things to your attention that might be beneficial if changed.
2. After working on your content, walk away from it for a short while and then return to look it over later. You can always benefit from another look at your work at a later time.
3. Have another individual read over the content for you. It is easy tothink a word or phrase is correct and re-read it so many times only to miss an error. A fresh pair of eyes can often help find these errors. There have been several times that I have enlisted someone else's aid in reading over my articles and have been surprised at what is found! (This sometimes occurs when I have been working long hours on a particular project).
So, if you are one of those people who likes to see the perfection of your Web site and know that others will expect it of you also, try these simple tips to create a more professional web page! You will never be sorry that you double-checked your work or tried to improve on the content of your webpage.
Diego Norte is the creator of MuVar, the world's most effective multivariatetesting solution. MuVar completely automates the task of optimizing yoursales letters for more sales. Check it out here: http://www.MuVar.com
Have you ever gone to a Web site and actually found spelling errors? I have and it always amazes me! In this day and age of computer technology, proofreading seems like it would be relatively simple to implement andmaintain.
Web pages are no exception! Web site authorship means the responsibility ofmaking sure that the information is understandable, but also that the punctuation, the grammar, and the spelling are correct. You also want to make sure that all of the work is properly formatted and that your information is accurate. This is all part of the proofing process.
There are several reasons why proofing your web page is important. Please note that this is only from personal observation.
1. Readers may come to your Web site and instinctively sense that you many not be as authoritative because of errors in spelling or grammar.
2. Readers who come to your site may find that it is not very professionally done if they see errors that should have been clearly apparent to you as the author before posting. Even if these are not big errors, it sometimes lingers in the back of the mind of the reader which also distracts them from the subject matter that you want them to focus on.
3. Proofing also indicates the level of attention to detail that you might have regarding your ideas or subject.
How can you make sure that your Web site is not hiding any spelling, grammar, or punctuation errors? This is easier than you might think, even if you aren't a spelling bee champion or an English teacher!
1. Use spell check and grammar check regularly. These are not infallible,however, they will bring things to your attention that might be beneficial if changed.
2. After working on your content, walk away from it for a short while and then return to look it over later. You can always benefit from another look at your work at a later time.
3. Have another individual read over the content for you. It is easy tothink a word or phrase is correct and re-read it so many times only to miss an error. A fresh pair of eyes can often help find these errors. There have been several times that I have enlisted someone else's aid in reading over my articles and have been surprised at what is found! (This sometimes occurs when I have been working long hours on a particular project).
So, if you are one of those people who likes to see the perfection of your Web site and know that others will expect it of you also, try these simple tips to create a more professional web page! You will never be sorry that you double-checked your work or tried to improve on the content of your webpage.
Diego Norte is the creator of MuVar, the world's most effective multivariatetesting solution. MuVar completely automates the task of optimizing yoursales letters for more sales. Check it out here: http://www.MuVar.com
Saturday, January 24, 2009
Problem with Pitching a Book to Multiple Agents at Once
A question came in after my conversation with editor, Carolyn Howard-Johnson. I want to share it with you and provide Carolyn’s answer in case any of you are facing a similar situation with a book query.
The listener asked:
I have pitched a book to several agents and publishers at one time. I have received at least a dozen requests to see the full proposal; some asked for the manuscript. An unknown agent (not listed in the AAR website or in the Writers Market) is interested in having me sign an agreement for a one-year exclusive to try to place the book with a publisher. What should I do?
Carolyn replied:
If you've done your homework and are pretty certain the agent is on the up and up in spite of the lack of listing, write to the others. Tell him you have another offer. Say something like "I hope to hear from you by (date), for I feel that we are the best fit. But, you can well guess that I am also eager to proceed with the publishing process."
It can only give you credibility if handled well, and might spur the others to make a decision in your favor. By the way, one year is a long time. You might want to try to negotiate the term by stating, "I would feel more comfortable with a six-month trial."
You might also ask if he has any specific contacts that he feels might be interested and who they might be. That may be pushing it a bit but considering no listing, it may be a good precaution.
The listener asked:
I have pitched a book to several agents and publishers at one time. I have received at least a dozen requests to see the full proposal; some asked for the manuscript. An unknown agent (not listed in the AAR website or in the Writers Market) is interested in having me sign an agreement for a one-year exclusive to try to place the book with a publisher. What should I do?
Carolyn replied:
If you've done your homework and are pretty certain the agent is on the up and up in spite of the lack of listing, write to the others. Tell him you have another offer. Say something like "I hope to hear from you by (date), for I feel that we are the best fit. But, you can well guess that I am also eager to proceed with the publishing process."
It can only give you credibility if handled well, and might spur the others to make a decision in your favor. By the way, one year is a long time. You might want to try to negotiate the term by stating, "I would feel more comfortable with a six-month trial."
You might also ask if he has any specific contacts that he feels might be interested and who they might be. That may be pushing it a bit but considering no listing, it may be a good precaution.
Friday, January 23, 2009
Pam Lontos Shares Publicity Tips with Authors
Our show today will go beyond marketing a book online and take us outside the electronic boxes we sit in front of everyday. This is not to minimize the importance or the impact of online marketing, but to show authors how it is possible to get your book mentioned in publications such as The Wall Street Journal, Entrepreneur, USA Today, The New York Times, as well as various trade journals, e-zines, and radio shows.
Yvonne Perry's guest today is Pam Lontos, the president of PR/PR, a public relations firm that specializes in providing publicity to experts and companies. Pam is also the author of I See Your Name Everywhere: Leverage the Power of the Media to Grow Your Fame, Wealth and Success, published by Morgan James.
There is a PDF handout that accompanies this interview with Pam. I encourage you to open that document and print it out. After hearing Pam, you will be inspired to find the “hook” for your book and utilize print media to sell more books, develop name recognition, and stand out in the eyes of your prospects.
Click here to listen to PART 1...
Here are some things Pam mentions in our discussion:
For more information about Pam Lontos, please visit her business Web site at http://www.prpr.net. You may reach Pam by phone at 407-299-6128 or via e-mail at Pam@PRPR.net.
Purchase this book on Amazon.com.
Pam mentioned postcards and I promised to give a link to where you can have postcards printed with info about your book: http://tr.im/81zl.
Yvonne Perry's guest today is Pam Lontos, the president of PR/PR, a public relations firm that specializes in providing publicity to experts and companies. Pam is also the author of I See Your Name Everywhere: Leverage the Power of the Media to Grow Your Fame, Wealth and Success, published by Morgan James.
There is a PDF handout that accompanies this interview with Pam. I encourage you to open that document and print it out. After hearing Pam, you will be inspired to find the “hook” for your book and utilize print media to sell more books, develop name recognition, and stand out in the eyes of your prospects.
Click here to listen to PART 1...
Here are some things Pam mentions in our discussion:
- How to get articles relating to your book (even fiction!) in trade magazines.
- What is a media page and why is it important to have one on your Web site.
- What goes on a media page.
- Direct mailings? Are they effective? How do you get a list and who do you mail to? What do you mail them?
- Tips for selling books at your speaking engagements.
For more information about Pam Lontos, please visit her business Web site at http://www.prpr.net. You may reach Pam by phone at 407-299-6128 or via e-mail at Pam@PRPR.net.
Purchase this book on Amazon.com.
Pam mentioned postcards and I promised to give a link to where you can have postcards printed with info about your book: http://tr.im/81zl.
Thursday, January 22, 2009
Web 2.0 Writing
Nancy Hendrickson is helping authors and entrepreneurs with Web 2.0 writing strategies. She's helping them position themselves as experts using strategies like article marketing, social media networking, blogging, info products, newsletters, etc. The strategies suggested are unique for each client - it really depends on their needs. Nancy works with people on an individual basis, analyzing their current efforts, refining their goals and choosing the most appropriate strategies based on those findings.
Nancy is also working with http://www.kindilicious.com. This is an Amazon Kindle conversion service; converting books and articles into the format necessary to be sold on Kindle. This market is growing by leaps and bounds, and she's encouraging all of her author colleagues to take advantage of the Kindle's growing popularity.
Contact Nancy at http://www.nancyhendrickson.com or http://www.kindilicious.com
Nancy is also working with http://www.kindilicious.com. This is an Amazon Kindle conversion service; converting books and articles into the format necessary to be sold on Kindle. This market is growing by leaps and bounds, and she's encouraging all of her author colleagues to take advantage of the Kindle's growing popularity.
Contact Nancy at http://www.nancyhendrickson.com or http://www.kindilicious.com
Wednesday, January 21, 2009
Writing a High-quality Media/Press Release
Whether it is about you, your company, or your book, media releases are a great way to let the world know whenever you have news to report. But, writing a strong media release is a much more than throwing a few facts together and creating a story around them. There is actually an art to writing a release that gets the attention of the media and lands you the interview you hoped for.
As a freelance writer, I compose media releases every week. Many are about my own company or books, but some are written for my clients like the one I wrote last week. Within 24 hours of posting the news on fastpitch.com, USAToday.com had picked up the release and posted it on their site where it will get even more exposure.
If you need a release, I would be happy to assist you with this for only $125, which includes posting it to several online media outlets.
If you want to learn more about writing your own media releases, I have three suggestions:
As a freelance writer, I compose media releases every week. Many are about my own company or books, but some are written for my clients like the one I wrote last week. Within 24 hours of posting the news on fastpitch.com, USAToday.com had picked up the release and posted it on their site where it will get even more exposure.
If you need a release, I would be happy to assist you with this for only $125, which includes posting it to several online media outlets.
If you want to learn more about writing your own media releases, I have three suggestions:
- Get Allison Nazarian's e-book The Complete Guide to Writing a Press Release That Gets Results
- Sign up for Joan Stewart's 89 Reasons to Send a News Release
- Follow the examples in the links below and give it a try:
- http://tr.im/bgq3
- http://tr.im/bgqe
- http://tr.im/bgqo
- http://tr.im/bgqx
- http://tr.im/bgqz
- http://tr.im/bgpu
Monday, January 19, 2009
Need a Book Review? List of Book Reviewers Here
Reviews sell products and books, but authors need folks to write book reviews for them. Are you interested in providing book reviews for authors? If you love to read books and give your opinion about them, I can direct authors to you. They will send you a complimentary copy of their book, and, in turn, you will provide a book review by posting it on Amazon.com or sending the digital copy directly to the author.
Simply leave a comment below this post and give us your blog URL. Then, make sure your blog has a way for people to contact you such as a Twitter connection, an active profile, or information that directs people to the contact page of your Web site. (I don't advise you to leave your home phone number or an exposed email address on the Internet.)
Are you an author looking for someone to review your book? Here is a partial list of people or companies that provide book reviews. We will add others as new reviewers volunteer.
~~~~~~~~~~~~~~~~~~~~~~~~
Here is a good format to follow in setting up and writing your book review:
Give your book review a title
Book Title: In bold italic font
Author of book:
ISBN:
Publisher and pub year
Pages:
Reviewer Byline: your name or short bio (date of review)
Your credibility is enhanced when your reviews are a blend of balanced opinion and concrete example. Please offer your reader an idea of what the author intends to share and a recommendation of whether or not to read the book.
Simply leave a comment below this post and give us your blog URL. Then, make sure your blog has a way for people to contact you such as a Twitter connection, an active profile, or information that directs people to the contact page of your Web site. (I don't advise you to leave your home phone number or an exposed email address on the Internet.)
Are you an author looking for someone to review your book? Here is a partial list of people or companies that provide book reviews. We will add others as new reviewers volunteer.
- Dana Micheli is the author's assistant for Writers in the Sky. She is a professional book reviewer with tons of experience. She is open to most genres and topics. There is a fee, but it also includes an author interview on our podcast. Click to contact Dana.
- W. Kelly http://pewreviews.wordpress.com/
- Dreams & Dragons or on Twitter as @StingRay02
- Amanda Evans or on Twitter as @amandajevans
- Michael Plested reviews science fiction and fantasy genres. Find him on Twitter @mplested
- Mike McCallister can review nonfiction (tech, history, sports, politics) and some fiction (social SF, alternate history, magical realism. Find him on Twitter @workingwriter
- David R. D'Angelo write reviews and posts them on Amazon. He's on Twitter @daviddangelo or may be contacted on his blog http://recruit2ndlife.blogspot.com/
- Lynda Witty, found on Twitter as @lwitty, will read anything even children's books!
- Janette Fuller on Kiddie Lit Blog writes all kinds of books for children and posts on eBay and Amazon. Find her on Twitter @janettefuller
- Malcolm a.k.a. Sun Singer recommends POD Book Reviews and More for POD and mainstream books reviews.
- Maija Haavisto reviews novels, medical books (both textbooks and mainstream stuff) and vegetarian cookbooks for the online magazine Suite101 (and possibly other Web sites). Books related to disability also a great match.
- Susie http://www.howtogrowyourgeek.net/ or on Twitter as @SusietheGeek.
- Autumn Heartsong non-fiction: business - customer service, marketing, e-communications, employee development, and spiritual/personal development.Find her at http://heartsongshymnal.blogspot.com/
- Mindy P. Lawrence http://www.freewebs.com/mplcreative will review books she feels are worthy of five-stars.
- Send your book details to editor@writergazette.com with subject line: BOOK REVIEW. Please include your contact details as the book reviewer will contact you directly.
- Dan Poynter's list of review services ($4.00 to download the list)
- Midwest Book Reviews
- Amazon Book Reviews (206) 266-2952
- USA Today http://www.usatoday.com/
- Book Passage http://www.bookpassage.com/
- The Bloomsbury Review http://www.bloomsburyreview.com/
- Writers Write, Inc. http://www.writerswrite.com/
- Karen Cioffi will review children's books. Authors may contact her through her Web site contact page or find her on Twitter @KarenCV, Goodreads or Facebook.
- Michelle Kerns is the national book examiner for Examiner.com and is pleased to read and review fiction, nonfiction, young adult, or children's titles; the reviews would then be posted on the Examiner site. He may be reached at http://www.blogger.com/michellekerns@surewest.net.
- Kelly Dupuis is willing to review fiction, history, biography, autobiography, lit-crit, baseball, and music.
- Andrea Mai is interested in reviewing Buddhist or liberal Christian genres, humor, GLBT fiction or non-fiction, mainstream/literary fiction, short-story anthologies, and motivational business books. Contact her on Twitter @AndreaMai.
- Wayne Hurlbert reviews non-fiction books, mainly business and economics, as well as science, technology, geography, and history. He may be found on his blog or on Twitter @WayneHurlbert.
- Evan Marshall reviews paranormal romance (vampires, etc.), thrillers, mysteries, hip YA fiction. Find him on Twitter @EvanMarshall.
- Kari Thomas will review romance books if you send a paperback or printed copy (no electronic submissions). See samples at http://www.blogger.com/www.authorkari.com under the page "Kari's Korner."
- Hunter Valley Yabby is available to review books. Keen on historical fiction, crime and mystery, as well as poetry. She has published one book (short stories) and a few poems in various magazines and anthologies. Contact her at http://www.blogger.com/www.upsidedownchronicles.blogspot.com, and she will mail the author direct or post on Amazon.
- Cheryl Pickett works with non-fiction books. Good topics/categories would be self-help, inspirational, writing and publishing, "green" topics, small business http://www.publishinganswers.com/
- Michele Price will review for authors their new books. Even give them a plug on her show. Especially any books on business, web 2.0 , Social Media Marketing, Word Press, SEO, Twitter as well as Energy medicine, EFT, Self Help. Twitter: Prosperitygal Blog: Success With EFT Radio show Two Chicks Creating Web 2.0
- R.J. Medak review books primarily for AllBooks Review in all genres. http://stormywriter.com/default.aspx
- The Gabbling Geek http://geek-reading.blogspot.com/
- Monica with Bibliophilicbookblog will review your book for her blog. Visit her Blog: http://www.bibliophilicbookblog.com/. mojo09226@yahoo.com
- Becky would love to write reviews for childrens books or parenting books. You can visit her blog: http://www.specialinhissight.blogspot.com/ .
- Susan will review your book! Read her policy on her blog: http://lovez2read.blogspot.com/ You can contact her at: lovez2read@comcast.net
- Whitney Lowry reviews books. You can contact her via her websites: The Lowry Stories http://thelowrystories.blogspot.com/ on Twitter: https://twitter.com/WhitneyLowry
- AmAre Way Blog will review books about personal development, spirituality, meditation, Dharma, coaching, positive psychology, counselling, published in the last 6 months. We review books on behalf of the Institute of Subjective Well-Being (http://www.iswb.org/) and AmAre Way blog (http://www.amareway.org/).
- Free Book Reviews is a blog that reviews indie books, interviews indie authors and generally talks about whatever amuses them in the literary world. If you are an author please feel free to submit your book for review and/or an author interview. If you are a reader feel free to check out any book listed on our blog. In any case please share this blog with as many people as you can! http://freebookreviews.blogspot.com/
- Children's Literary Classics provides free reviews of children's books including our CLC Seal of Approval program. You can visit our website at http://www.clcawards.org/
- Gayle Pace reviews books! You can contact her through her blog: http://bemiown.blogspot.com or by email:bemiown@yahoo.com
~~~~~~~~~~~~~~~~~~~~~~~~
Here is a good format to follow in setting up and writing your book review:
Give your book review a title
Book Title: In bold italic font
Author of book:
ISBN:
Publisher and pub year
Pages:
Reviewer Byline: your name or short bio (date of review)
Your credibility is enhanced when your reviews are a blend of balanced opinion and concrete example. Please offer your reader an idea of what the author intends to share and a recommendation of whether or not to read the book.
Media Expert Pam Lontos Shares Publicity Tips
Our podcast interview this Friday will be hosted by Yvonne Perry on January 23. She will be speaking with author and publicist Pam Lontos.
Pam is president of PR/PR, a public relations firm that gets experts, authors, and speakers into the media, and recently earned the great honor of being named “Publicist of the Year” by BPSC. Ms. Lontos will be discussing her new book I See Your Name Everywhere: Leverage the Power of the Media to Grow Your Fame, Wealth, and Success. Detailing information that is certain to be important to all aspiring authors, Ms. Lontos’ book includes how to get your name into media, prepare for an interview, and create a winning press release. She also shares the most common publicity mistakes. This is a must-listen interview with a professional who excels in her field.
You will want to use the PDF handout to take notes while listening to this most informative podcast.
For more information about Pam Lontos, please visit her business website at http://www.prpr.net. Purchase this book on Amazon.com.
Isn’t It Time You Do Something About Your MEDIA EXPOSURE?
by Pam Lontos
Ever wonder why some authors sell so many books? These writers are making thousands of dollars and are considered experts in their fields. You’ve heard some of them speak. Have you ever wondered why they’re making so much more than you—especially when you’re just as dynamic and your message is equally unique? Their secret weapon: They know how to use the power of print and other forms of media to advance their careers.
Pam Lontos is founder and president of PR/PR, an Orlando, FL public relations firm that specializes in speakers and authors. She is the author of I See Your Name Everywhere, published by Morgan James Publishing, a former professional speaker and past Vice President of Sales for Disney’s Shamrock Broadcasting. She knows what it takes to successfully promote your speaking career or publicize your book.
She has recently placed clients in the Wall Street Journal, USA Today, Entrepreneur Magazine, Selling Power, US News & World Report, Cosmopolitan, Reader’s Digest, the Los Angeles Times, Chicago Tribune, Washington Post, CNN.com, Success and numerous trade journals, e-zines, and radio shows.
Zig Ziglar says: “Pam Lontos has ‘Been There and Done That.’ She did a marvelous job in advancing her career at a speed that astonished the other people in the industry, including me. Her experience in sales, marketing and public relations, along with her media savvy, jump-started her career...and she can do the same thing for you. She’s capable, committed and hard working.”
Pam is president of PR/PR, a public relations firm that gets experts, authors, and speakers into the media, and recently earned the great honor of being named “Publicist of the Year” by BPSC. Ms. Lontos will be discussing her new book I See Your Name Everywhere: Leverage the Power of the Media to Grow Your Fame, Wealth, and Success. Detailing information that is certain to be important to all aspiring authors, Ms. Lontos’ book includes how to get your name into media, prepare for an interview, and create a winning press release. She also shares the most common publicity mistakes. This is a must-listen interview with a professional who excels in her field.
You will want to use the PDF handout to take notes while listening to this most informative podcast.
For more information about Pam Lontos, please visit her business website at http://www.prpr.net. Purchase this book on Amazon.com.
Isn’t It Time You Do Something About Your MEDIA EXPOSURE?
by Pam Lontos
Ever wonder why some authors sell so many books? These writers are making thousands of dollars and are considered experts in their fields. You’ve heard some of them speak. Have you ever wondered why they’re making so much more than you—especially when you’re just as dynamic and your message is equally unique? Their secret weapon: They know how to use the power of print and other forms of media to advance their careers.
Pam Lontos is founder and president of PR/PR, an Orlando, FL public relations firm that specializes in speakers and authors. She is the author of I See Your Name Everywhere, published by Morgan James Publishing, a former professional speaker and past Vice President of Sales for Disney’s Shamrock Broadcasting. She knows what it takes to successfully promote your speaking career or publicize your book.
She has recently placed clients in the Wall Street Journal, USA Today, Entrepreneur Magazine, Selling Power, US News & World Report, Cosmopolitan, Reader’s Digest, the Los Angeles Times, Chicago Tribune, Washington Post, CNN.com, Success and numerous trade journals, e-zines, and radio shows.
Zig Ziglar says: “Pam Lontos has ‘Been There and Done That.’ She did a marvelous job in advancing her career at a speed that astonished the other people in the industry, including me. Her experience in sales, marketing and public relations, along with her media savvy, jump-started her career...and she can do the same thing for you. She’s capable, committed and hard working.”
Saturday, January 17, 2009
Using Postcards and Bookmarks As Promotional Tools
Postcards and bookmarks are a handy tool for giving people information about your book using as few words as possible. They may be used as handouts at speaking engagements and book signings, or as giveaways with the purchase of your book. You can even include one in the correspondence you have with clients, friends, or co-workers. I have even enclosed them with my bill payment. After all, someone has to open the envelope to log in your payment, which means I have connected with a potential reader.
As a marketing piece for a book, the postcard or bookmark should have these items:
• Your book cover photo
• Book title
• Author’s name
• Very brief book synopsis
• URL to purchase
If you have the space in the layout, you can add an endorsement from a celebrity (if you were fortunate enough to garner such an endorsement), or someone who is well-known as an expert in the topic of your book. If you don’t have an endorsement that carries clout, pull something from your best book review and use it as an excerpt. Be sure to give credit to the person who gave you the endorsement or wrote your book review.
Once you’ve got an idea of what you want to include on the bookmark or postcard, you’ll need to find someone to design and print them for you. If you design them yourself, you can take them to Kinko’s or your local printer. Call first to get their upload specifications. Some will accept an MS Word document, but others prefer a PDF and will charge an extra fee to open a Word document.
There are plenty of companies online that can design and print the cards at an affordable price. I’ve made a list of places to get the bookmarks or postcards printed. This came from a social networking site where several folks chimed in.
One person was very pleased with the results when they used www.48hourprint.com and stated that she found their prices to be the most reasonable; they shipped quickly and the quality was very good.
Www.EarthlyCharms.com has author-related items. They also have stickers that read Autographed Copy, Local Author, or Award Winning Author.
PS Print www.psprint.com has several promotional items as well as postcards. Even though I haven’t used this company, others in my network report they have quality service and reasonable pricing. A bulk of 500 color 4” x 6” postcard run about $0.08. This company also provides mailing services.
Www.GotPrint.com for full color, high gloss products such as bookmarks, postcards, business cards, and brochures. Their work is outstanding and the shipping price is low.
I’ve personally used www.vistaprint.com for business cards, postcards, tee-shirts, and check printing. Use their designs or upload your logo to create your own design. This company offers several other promotional items free with purchase. I’ve been pleased with the quality of their products and their customer service.
Here is a scanned copy of the front and back of one I had printed for my book.
As a marketing piece for a book, the postcard or bookmark should have these items:
• Your book cover photo
• Book title
• Author’s name
• Very brief book synopsis
• URL to purchase
If you have the space in the layout, you can add an endorsement from a celebrity (if you were fortunate enough to garner such an endorsement), or someone who is well-known as an expert in the topic of your book. If you don’t have an endorsement that carries clout, pull something from your best book review and use it as an excerpt. Be sure to give credit to the person who gave you the endorsement or wrote your book review.
Once you’ve got an idea of what you want to include on the bookmark or postcard, you’ll need to find someone to design and print them for you. If you design them yourself, you can take them to Kinko’s or your local printer. Call first to get their upload specifications. Some will accept an MS Word document, but others prefer a PDF and will charge an extra fee to open a Word document.
There are plenty of companies online that can design and print the cards at an affordable price. I’ve made a list of places to get the bookmarks or postcards printed. This came from a social networking site where several folks chimed in.
One person was very pleased with the results when they used www.48hourprint.com and stated that she found their prices to be the most reasonable; they shipped quickly and the quality was very good.
Www.EarthlyCharms.com has author-related items. They also have stickers that read Autographed Copy, Local Author, or Award Winning Author.
PS Print www.psprint.com has several promotional items as well as postcards. Even though I haven’t used this company, others in my network report they have quality service and reasonable pricing. A bulk of 500 color 4” x 6” postcard run about $0.08. This company also provides mailing services.
Www.GotPrint.com for full color, high gloss products such as bookmarks, postcards, business cards, and brochures. Their work is outstanding and the shipping price is low.
I’ve personally used www.vistaprint.com for business cards, postcards, tee-shirts, and check printing. Use their designs or upload your logo to create your own design. This company offers several other promotional items free with purchase. I’ve been pleased with the quality of their products and their customer service.
Here is a scanned copy of the front and back of one I had printed for my book.
Friday, January 16, 2009
How Capitol Got The Beatles
Sarah Moore hosts Author Charles Tillinghast on Writers in the Sky podcast to discuss his new book How Capitol Got The Beatles.
The author's assistant for Writers in the Sky, Sarah Moore interviews Charles Tillinghast about his fascinating and humorous look behind the scenes at The Beatles' record label. Mr. Tillinghast worked for fifteen years as the head of the Law Department of Capitol Records, including the time during which The Beatles were signed with the label. He shares inside information about how the contract with The Beatles almost did not come to pass, who really discovered the Fab Four, and how strains in personal relationships caused problems with the band’s contract negotiations.
Click here to listen to part one...
This second-time author earned a Purple Heart for his service in the Korean War and returned home to earn his J.D. from Harvard Law School. While his knowledge of the legal details of the record industry is undeniable, in How Capitol Got the Beatles, and Then What Happened, Tillinghast has written a book that is accessible to every reader.
Click here to listen to part two...
Listeners will enjoy this valuable information concerning the record industry specifically and effective marketing in general. For more information about Mr. Tillinghast and How Capitol Got the Beatles, and Then What Happened, please visit www.OutskirtsPress.com
Wake Up Your Life- A Woman's Guide to Real Personal Power
Today we welcome Doris Roper to our writing blog. She is discussing her inspiring self-help book WAKE UP Your Life! A Woman’s Guide to Real Personal Power.
The growth and insights gained as a result of her experiences, put Doris where she is today—with a fabulous marriage, a challenging and fulfilling profession, and a story that inspires and motivates other women to follow her example.
Doris focuses on working with women dealing with a transition to build a solid financial foundation. Her experiences of going through a difficult divorce, rebuilding and running a business as a single mother with young children, her mother becoming a widow at 41 and transitioning to a new continent and successful career, give her an understanding and compassion for women dealing with transitions of their own. Doris found a large percentage of women don't feel competent when it comes to managing fi
nances and investments, because women undervalue themselves and lack confidence.
Doris is the founder of The W.I.T. Institute, an educational and support organization for women to master their financial lives. Doris helps women to change their belief systems about life, money and success as she knows that it’s their limiting beliefs that keep so many women from being successful.
WAKE UP Your Life! combines Doris ’s story with sage insights about how to turn on your life’s alarm clock and get going in the direction of aliveness and fulfillment. In these pages, Doris tells her “one of a kind” story about the day her life crashed down around her and what she did about it.
Consider this book a ticket for your journey to an amazing life. Along the way, you will have the opportunity to:
· Consider how you can wake up your own life.
· Change the way you perceive the pain you encounter in your life and relationships.
· Turn rejection into redirection.
· Experience the enormous power of forgiveness in making the life you want.
Distinguish between your limiting beliefs and that positive inner voice that propels you forward.
~~~~~~~~~~~~~~~~
YVONNE: Tell me something about yourself and your writing background.
DORIS: Firstly, I do not have a writing background and this is my first book. I started and ran a very successful jewelry business in South Africa where I lived for 35 years. I am Austrian, born in Vienna.
I am now a financial planner and certified divorce financial planner specializing in working with women in transition.
YVONNE: Give us the basic story line so we’ll know what WAKE UP Your Life! A Woman’s Guide to Real Personal Power is about.
DORIS: I had been married less than two years when my husband and I moved to a town near the coast in South Africa. We were social tennis players and joined the local and only tennis club in town. We became friends with another couple and spent our weekends playing games and socializing with them. During this time my husband, *Tom, fell in love with the woman, *Candy and in the midst of trying to decide what to do about it, I became pregnant with my first child and the decision was made to continue with the marriage.
More than five years later, the marriage ended in a very difficult divorce and I entered my next major relationship with *Dick. Two years into this relationship, I discovered that he was cheating on me with Candy. I was shocked and devastated, but this became the starting point of an inner journey that woke up my life.
Some years later, I entered my third major relationship with *Harry which lasted almost three years. My personal growth brought me to the point where I realized that I did not “need” a man to be happy and I broke up with Harry. He was shocked and hurt and on the rebound – wait for it, you guessed it – he married Candy!
The growth and insights gained as a result of my experiences, put me where I am today—with a fabulous marriage, a challenging and fulfilling profession, and a story that inspires and motivates other women.
YVONNE: What inspired you to write this book?
DORIS: Tom, Dick, Harry, and especially Candy, who caused me the greatest emotional pain, inspired this book. This pain however, turned out to be the greatest gift in my life.
YVONNE: How long did it take to write this book? Any interesting tidbits about your writing method or how the book developed?
DORIS: It took me the whole summer of 2008 from June – August. I have known for years that I was going to write my book. I just did not know how to start and the thought of typing for hours at a time stopped me from getting started since I have a financial planning practice to run.
One day, while I was researching something else, I read something about transcription services and thought, “Hey, I could record my book and have it transcribed!” Well, that is exactly what I did with the help of a more experienced writer.
YVONNE: How did you publish your book? Tell me about your publishing experience and what you learned from it.
DORIS: I self-published but did a fair amount of research to see what my options were. I happened to play tennis with some ladies one day and discovered at the end of the game that one of the players was an editor at Hay House Publishers. I picked her brain and she herself had self-published her own book through Author House just to see what the experience would be like. She hadn’t used her own name.
She gave me tips about the title, use of color for the cover and content. I used many of her suggestions. I stumbled upon an article about self-publishing and cutting out the middleman by going directly to Lightning Source. This worked for me as I have always been an entrepreneur and business person, but if you are not like that, it will probably be better to use one of the many POD services.
YVONNE: Did you work with an agent? If so, how did you find the agent? Was it beneficial to you?
DORIS: No agent
YVONNE: Where is your book available? Do you have a Web site or blog where we can learn more about you or your book?
DORIS: My book is available at http://www.witinstitute.com/wake_up.html and http://www.amazon.com/
YVONNE: As far as marketing, do you do more online publicity or print/radio/TV promotion? Tell me some ways you have promoted your book. Give examples and links to any sites you feel might help other authors.
DORIS: I am just starting to market my book
YVONNE: Have you hired a publicist to help promote this book? If so, what was your experience like?
DORIS: I will be doing that next year
YVONNE: Thank you for giving us the opportunity to get to know you and learn about your book. I wish you well in your journey as an author.
~~~~~~~~~~~~~~~~~~~~~~~
See Doris' full tour schedule if you would like to follow her on her tour. Anyone who leaves a comment at any stop on Doris' tour has the chance to win one of five prizes – each a 6-month Gold membership to The Smart Woman’s Success Connection. Doris' membership site offers a number of useful tools and resources to help women become smart about money. It provides access to the Gold forum where members support and share everything money management tips including information about having a financial plan and starting a business.
The growth and insights gained as a result of her experiences, put Doris where she is today—with a fabulous marriage, a challenging and fulfilling profession, and a story that inspires and motivates other women to follow her example.
Doris focuses on working with women dealing with a transition to build a solid financial foundation. Her experiences of going through a difficult divorce, rebuilding and running a business as a single mother with young children, her mother becoming a widow at 41 and transitioning to a new continent and successful career, give her an understanding and compassion for women dealing with transitions of their own. Doris found a large percentage of women don't feel competent when it comes to managing fi
nances and investments, because women undervalue themselves and lack confidence.Doris is the founder of The W.I.T. Institute, an educational and support organization for women to master their financial lives. Doris helps women to change their belief systems about life, money and success as she knows that it’s their limiting beliefs that keep so many women from being successful.
WAKE UP Your Life! combines Doris ’s story with sage insights about how to turn on your life’s alarm clock and get going in the direction of aliveness and fulfillment. In these pages, Doris tells her “one of a kind” story about the day her life crashed down around her and what she did about it.
Consider this book a ticket for your journey to an amazing life. Along the way, you will have the opportunity to:
· Consider how you can wake up your own life.
· Change the way you perceive the pain you encounter in your life and relationships.
· Turn rejection into redirection.
· Experience the enormous power of forgiveness in making the life you want.
Distinguish between your limiting beliefs and that positive inner voice that propels you forward.
~~~~~~~~~~~~~~~~
YVONNE: Tell me something about yourself and your writing background.
DORIS: Firstly, I do not have a writing background and this is my first book. I started and ran a very successful jewelry business in South Africa where I lived for 35 years. I am Austrian, born in Vienna.
I am now a financial planner and certified divorce financial planner specializing in working with women in transition.
YVONNE: Give us the basic story line so we’ll know what WAKE UP Your Life! A Woman’s Guide to Real Personal Power is about.
DORIS: I had been married less than two years when my husband and I moved to a town near the coast in South Africa. We were social tennis players and joined the local and only tennis club in town. We became friends with another couple and spent our weekends playing games and socializing with them. During this time my husband, *Tom, fell in love with the woman, *Candy and in the midst of trying to decide what to do about it, I became pregnant with my first child and the decision was made to continue with the marriage.
More than five years later, the marriage ended in a very difficult divorce and I entered my next major relationship with *Dick. Two years into this relationship, I discovered that he was cheating on me with Candy. I was shocked and devastated, but this became the starting point of an inner journey that woke up my life.
Some years later, I entered my third major relationship with *Harry which lasted almost three years. My personal growth brought me to the point where I realized that I did not “need” a man to be happy and I broke up with Harry. He was shocked and hurt and on the rebound – wait for it, you guessed it – he married Candy!
The growth and insights gained as a result of my experiences, put me where I am today—with a fabulous marriage, a challenging and fulfilling profession, and a story that inspires and motivates other women.
YVONNE: What inspired you to write this book?
DORIS: Tom, Dick, Harry, and especially Candy, who caused me the greatest emotional pain, inspired this book. This pain however, turned out to be the greatest gift in my life.
YVONNE: How long did it take to write this book? Any interesting tidbits about your writing method or how the book developed?
DORIS: It took me the whole summer of 2008 from June – August. I have known for years that I was going to write my book. I just did not know how to start and the thought of typing for hours at a time stopped me from getting started since I have a financial planning practice to run.
One day, while I was researching something else, I read something about transcription services and thought, “Hey, I could record my book and have it transcribed!” Well, that is exactly what I did with the help of a more experienced writer.
YVONNE: How did you publish your book? Tell me about your publishing experience and what you learned from it.
DORIS: I self-published but did a fair amount of research to see what my options were. I happened to play tennis with some ladies one day and discovered at the end of the game that one of the players was an editor at Hay House Publishers. I picked her brain and she herself had self-published her own book through Author House just to see what the experience would be like. She hadn’t used her own name.
She gave me tips about the title, use of color for the cover and content. I used many of her suggestions. I stumbled upon an article about self-publishing and cutting out the middleman by going directly to Lightning Source. This worked for me as I have always been an entrepreneur and business person, but if you are not like that, it will probably be better to use one of the many POD services.
YVONNE: Did you work with an agent? If so, how did you find the agent? Was it beneficial to you?
DORIS: No agent
YVONNE: Where is your book available? Do you have a Web site or blog where we can learn more about you or your book?
DORIS: My book is available at http://www.witinstitute.com/wake_up.html and http://www.amazon.com/
YVONNE: As far as marketing, do you do more online publicity or print/radio/TV promotion? Tell me some ways you have promoted your book. Give examples and links to any sites you feel might help other authors.
DORIS: I am just starting to market my book
YVONNE: Have you hired a publicist to help promote this book? If so, what was your experience like?
DORIS: I will be doing that next year
YVONNE: Thank you for giving us the opportunity to get to know you and learn about your book. I wish you well in your journey as an author.
~~~~~~~~~~~~~~~~~~~~~~~
See Doris' full tour schedule if you would like to follow her on her tour. Anyone who leaves a comment at any stop on Doris' tour has the chance to win one of five prizes – each a 6-month Gold membership to The Smart Woman’s Success Connection. Doris' membership site offers a number of useful tools and resources to help women become smart about money. It provides access to the Gold forum where members support and share everything money management tips including information about having a financial plan and starting a business.
Thursday, January 15, 2009
Partial Transcript of Conversation with Editors
In Conversation with Editors, Yvonne Perry and Carolyn Howard-Johnson discussed and gave answers to questions submitted by readers of our blogs and newsletters. Below, you will find a partial transcript of our conversation. Anyone who needs a little help with editing will appreciate these easy-to-learn tips about some of the more common mistakes we see writers make and tell you how to correct them.
Our answers are based on Chicago Manual of Style (CMOS) published by the University of Chicago Press. It is one of the most respected and trustworthy guidelines for literary works.
Titles and headers
A very common error in many of the books I edit or proofread occurs in the title, headers, and subheaders. The Chicago Manual of Style states: In regular title capitalization, also known as headline style, the first and last words and all nouns, pronouns, adjectives, verbs, adverbs, and subordinating conjunctions (if, because, as, that, etc.) are capitalized. Articles (a, an, the), coordinating conjunctions (and, but, or, for, nor), and prepositions, regardless of length, are lowercase unless they are the first or last word of the title or subtitle [Ed. 14 reference is 7.127; and Ed. 15 reference is 8.167] .
Entitlement
A book is not entitled (meaning deserving, allowed, permitted); it is titled (meaning to have a title, label, or name).
Titles
The titles of books, record albums, movies, TV shows, and screenplays should be in italic type. Do not use “quotation” marks. Do not underline these titles unless you are formatting them for a bibliography. However, article titles, and poem and song titles do go inside quotation marks.
Using all caps
Unless a word is an acronym, it should not be in ALL CAPS. Use italics for emphasis.
Is this okay?
OK should be spelled out: okay.
Number Number
ISBN is the acronym for International Standard Book Number. To write “ISBN number” is the same as stating International Standard Book Number number. It is redundant to use the word “number” or the pound symbol (#) after ISBN.
Use of percent symbol
Percent symbols (%) should be spelled out “percent” unless used in a chart or table. Numbers followed by a percent should be in numeric form. Example: 91 percent. However, if a percentage is the first word of a sentence in a literary work, it should be spelled out. Example: Ninety‐one percent of the students passed the test.
Spaces between sentences
Use one space (not two) after a period, question mark, colon, or semi‐colon. This is quite the opposite of what we were taught in typing class way back when! It can be a hard habit to break.
Serial commas or killers?
CMOS 5.57 states, “In a series listing three or more items, the elements are separated by a comma.” For example: The dog, cat, hippo, and cow jumped over the moon.
Writing for Decades
When writing years, do not use an apostrophe. Example: 1960s, not 1960’s unless you want the possessive form of the word. If abbreviated: ’60s is correct; 60’s is incorrect. Notice that the apostrophe [ ’ ] is used as a placeholder for missing the numbers, and not a single close quote mark [ ‘ ] which faces the opposite direction. Strunk & White will disagree.
Hyphenating
Speaking of years, hyphens and numerals are used when you write “the 16‐year‐old boy.” No hyphen is needed, and the number is spelled out when you write “the boy is sixteen years old.”
Internet and Web site
Internet is a proper noun and the first letter should be capitalized. The debate on whether or not Web should be capitalized is still ongoing. CMOS says it should be written in proper case. It is another name for World Wide Web, which is a proper noun. RE: Web site. When a word is used a lot, its spelling becomes commonly accepted even if it is incorrect. The most common spelling and use of this word is website. However, according to CMOS, it is two words: Web site. As long as you are consistent throughout your book or document, I doubt most people will question either spelling.
Style Sheets
You will save yourself tons of time if you keep a style sheet as you write. Any time you make a choice between two possibilities, both of which are right (like web site or website), make a note and alphabetize it. You'll also end up with a much more professional book to say nothing of ending up with a manuscript that is easier for your editor to tweak.
Be sure to give you editor the style sheet. It will help her, too. Always a good idea, especially if you're paying her by the hour. Ha!
To Dash or not to Dash
The em dash [—] is defined as one em (letter “m”) in width. The double hyphen will convert to an em dash—if you type two dashes (hyphens) ‐‐ and do not put a space before or after. Or, you may create an em dash in Windows‐based programs by pressing and holding Caps Lock and Alt while typing 0151 on your number key pad. Similar to a parenthetical phrase, the em dash sets apart clauses in a sentence. In other words, if you would normally put something in parenthesis, it could lend itself to em dashes.
The en dash [–] is one en (letter “n”) in width: half the width of an em dash. The en dash is used to indicate a closed range, or a connection between two things of almost any kind: numbers, people, places, etc. For example: June–July 2008. Create an en dash in Windows‐based programs by pressing and holding Caps Lock and Alt while typing 0150 on your number key pad. There should be no space before or after an en dash.
Away or a way?
a way: noun (such as a path or route)
away: adverb (Go away!)
A lot or alot
Allot or a lot is correct. Used as one word spelled alot is incorrect.
That that that
Overusing “that” is another area where writers tend to go overboard. If a sentence makes sense without using the word “that, ” by all means, leave it out.
Writing Dialog
When writing dialog, all punctuation goes inside the quotation marks. When a word or phrase is used to set apart text in scare quotes, the first example below is correct; the second is incorrect: Every day we hear that the price of gas has hit an “all time high.” Every day we hear that the price of gas has hit an “all time high”.
Writing Numbers
Numbers less than ten should always be spelled out. Some style guides will disagree about higher numbers. Chicago advocates that all numbers under 100 should be spelled out. If in question, always consult a style guide. Be consistent and use the same style guide throughout the document or manuscript.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Questions from our Readers
Molli Nickell: I'd be interested in opinions on how and when "traditional" publishers will be including digital publishing in their plans, and, how will they promote this low-cost method of making books available in the electronic format.
Carolyn and Yvonne agreed that printed books will never be replaced by digital books, but that e-books definitely have their place on the market and are selling, largely due to electronic readers such as Amazon's Kindle Reader. It's best to offer your book in both print and e-book (when appropriate) to reach the largest number of readers in the format they prefer.
~~~~~~~
Heather Summerhayes Cariou, the author of Sixty-five Roses: A Sister's Memoir, left a new comment on Carolyn's blog post Opportunity to Get Your Title Mentioned on Podcast. She wrote:
I went over my manuscript with a fine tooth comb, then had an English teacher friend check it for grammar, punctuation, and typos, then my agent and publisher/Editor went through it, then my copy editor, then I did one more sweep and there were STILL a handful of errors that one reviewer found it necessary to point out. What can be done to avoid this with my next book?
Yvonne's answer: This is especially for Heather, but it may help others as well. I ghostwrote a book for a client last year. After writing it, I edited it twice: once to reduce the 700-page count, and again to get the gremlins out. Then, I had my mom proofread it. The author and another editor proofread it. The author's publicist proofread it. The publisher proofread it, and everyone who gave endorsements proofread it. You would think that the book would be error free by the time it went to layout, right? Nope! A typo reared its head in the final PDF today! Fortunately, we still have time to fix it before it goes to print, but I wouldn't be surprised if another boo-boo doesn't manifest after we get a copy of the printed book in hand.
Like Carolyn said, even professionals make mistakes, and I've seen typos in textbooks produced by the most reputable companies. Most readers won't notice a tiny error, and those who do, may not mention it. It's the big, ugly errors (like misspelled words and noun/verb disagreement) repeated over and over in a book that throw it out of the running as an enjoyable read. I see that a lot with POD and self-published books.
~~~~~~~
An anonymous guest on Carolyn’s blog wants to know if we will touch on securing an agent.
Getting a good agent and/or publisher is very important. One of the big reasons writers must learn to edit well is to secure a publisher or to secure a well-connected agent who will secure a publisher for her! Even if an author prefers to self-publish or use a POD service, doing a great job of producing one's own book goes a long way toward generating sales. A poorly written book is not one that people are going to promote by word-of-mouth to their friends. A reader may not even finish reading the book—let alone recommend that someone else read it. For that very reason, WITS Podcast has criterion that a book must meet before we have an author on our show. When we write a book review for a client, it may note areas that need improvement.
~~~~~~~
Barbara Techel, author of Frankie, the Walk 'N Roll Dog, www.joyfulpaws.com is in the process of writing her second children's book. Her first children's book had a critique group helping with the editing until Barbara felt her manuscript was "good enough" to give to an editor. She no longer has a critique group to run her manuscript by. The book is about half complete now.
Here is Barbara’s question: is there a good point to bring on an editor? Should I bring one on now for advice or wait till I have the manuscript completed? Or, should I work with an editor during the entire process?
Carolyn says bring an editor on as soon as possible.
Yvonne’s answer: I agree, but budget may not allow them to do this. The more the author can do beforehand, the less it will cost to get the book edited. Therefore, I suggest an author get her book as ready as she can before approaching an editor.
I’m not sure about all editors, but the editors on my team are able to help an author with her book at any stage of the manuscript process. We offer different levels of editing depending upon what the book needs when it comes to us. If an author is on a budget and can’t afford the level of editing the book truly needs, we may give suggestions for improvement and have the author do more work before bringing the manuscript back to us. I recently had an author re-write his script into third person rather than first person . It probably took him ten or more hours to do this, but it saved him at least $500, and the book is much improved as he employed the tips I gave him for writing dialog.
We offer developmental, medium, and light editing as well as proofreading of the final manuscript. These services are described in detail at http://writersinthesky.com/editing-services.html, but here are the basics:
Developmental or Substantial Editing is used when an author needs a writing coach to guide her work to the next level. We not only mark errors in the text, we offer specific suggestions for improvement as we assist the author with making changes to strengthen her writing and develop her story to its best potential. A developmental editor may help with all elements of the book including front and back matter, and making sure the text adheres to Chicago Manual of Style guidelines. Additionally, we may instruct the writer on working with styles, and formatting text, margins, headers, footers, and placing graphics or end notes. Since this is all part of the writing process, a fully-developed book will still need to be copy edited and proofread before going to a publisher.
Medium Copyediting includes having our editor go through the manuscript and complete the needed changes to include:
We also offer a book evaluation to help determine market readiness of a manuscript in its current condition. One of our editors will read your book or manuscript (up to 70,000 words) and give a written assessment of its commercial potential. A kind but honest opinion of the author's strengths and weaknesses will be given along with tips for improving the overall quality of writing. The evaluation includes an assessment of the manuscript's publishing condition and what it would take to get it ready to submit to an agent or publisher.
~~~~~~~~~~~~~~~~
Our answers are based on Chicago Manual of Style (CMOS) published by the University of Chicago Press. It is one of the most respected and trustworthy guidelines for literary works.
Titles and headers
A very common error in many of the books I edit or proofread occurs in the title, headers, and subheaders. The Chicago Manual of Style states: In regular title capitalization, also known as headline style, the first and last words and all nouns, pronouns, adjectives, verbs, adverbs, and subordinating conjunctions (if, because, as, that, etc.) are capitalized. Articles (a, an, the), coordinating conjunctions (and, but, or, for, nor), and prepositions, regardless of length, are lowercase unless they are the first or last word of the title or subtitle [Ed. 14 reference is 7.127; and Ed. 15 reference is 8.167] .
Entitlement
A book is not entitled (meaning deserving, allowed, permitted); it is titled (meaning to have a title, label, or name).
Titles
The titles of books, record albums, movies, TV shows, and screenplays should be in italic type. Do not use “quotation” marks. Do not underline these titles unless you are formatting them for a bibliography. However, article titles, and poem and song titles do go inside quotation marks.
Using all caps
Unless a word is an acronym, it should not be in ALL CAPS. Use italics for emphasis.
Is this okay?
OK should be spelled out: okay.
Number Number
ISBN is the acronym for International Standard Book Number. To write “ISBN number” is the same as stating International Standard Book Number number. It is redundant to use the word “number” or the pound symbol (#) after ISBN.
Use of percent symbol
Percent symbols (%) should be spelled out “percent” unless used in a chart or table. Numbers followed by a percent should be in numeric form. Example: 91 percent. However, if a percentage is the first word of a sentence in a literary work, it should be spelled out. Example: Ninety‐one percent of the students passed the test.
Spaces between sentences
Use one space (not two) after a period, question mark, colon, or semi‐colon. This is quite the opposite of what we were taught in typing class way back when! It can be a hard habit to break.
Serial commas or killers?
CMOS 5.57 states, “In a series listing three or more items, the elements are separated by a comma.” For example: The dog, cat, hippo, and cow jumped over the moon.
Writing for Decades
When writing years, do not use an apostrophe. Example: 1960s, not 1960’s unless you want the possessive form of the word. If abbreviated: ’60s is correct; 60’s is incorrect. Notice that the apostrophe [ ’ ] is used as a placeholder for missing the numbers, and not a single close quote mark [ ‘ ] which faces the opposite direction. Strunk & White will disagree.
Hyphenating
Speaking of years, hyphens and numerals are used when you write “the 16‐year‐old boy.” No hyphen is needed, and the number is spelled out when you write “the boy is sixteen years old.”
Internet and Web site
Internet is a proper noun and the first letter should be capitalized. The debate on whether or not Web should be capitalized is still ongoing. CMOS says it should be written in proper case. It is another name for World Wide Web, which is a proper noun. RE: Web site. When a word is used a lot, its spelling becomes commonly accepted even if it is incorrect. The most common spelling and use of this word is website. However, according to CMOS, it is two words: Web site. As long as you are consistent throughout your book or document, I doubt most people will question either spelling.
Style Sheets
You will save yourself tons of time if you keep a style sheet as you write. Any time you make a choice between two possibilities, both of which are right (like web site or website), make a note and alphabetize it. You'll also end up with a much more professional book to say nothing of ending up with a manuscript that is easier for your editor to tweak.
Be sure to give you editor the style sheet. It will help her, too. Always a good idea, especially if you're paying her by the hour. Ha!
To Dash or not to Dash
The em dash [—] is defined as one em (letter “m”) in width. The double hyphen will convert to an em dash—if you type two dashes (hyphens) ‐‐ and do not put a space before or after. Or, you may create an em dash in Windows‐based programs by pressing and holding Caps Lock and Alt while typing 0151 on your number key pad. Similar to a parenthetical phrase, the em dash sets apart clauses in a sentence. In other words, if you would normally put something in parenthesis, it could lend itself to em dashes.
The en dash [–] is one en (letter “n”) in width: half the width of an em dash. The en dash is used to indicate a closed range, or a connection between two things of almost any kind: numbers, people, places, etc. For example: June–July 2008. Create an en dash in Windows‐based programs by pressing and holding Caps Lock and Alt while typing 0150 on your number key pad. There should be no space before or after an en dash.
Away or a way?
a way: noun (such as a path or route)
away: adverb (Go away!)
A lot or alot
Allot or a lot is correct. Used as one word spelled alot is incorrect.
That that that
Overusing “that” is another area where writers tend to go overboard. If a sentence makes sense without using the word “that, ” by all means, leave it out.
Writing Dialog
When writing dialog, all punctuation goes inside the quotation marks. When a word or phrase is used to set apart text in scare quotes, the first example below is correct; the second is incorrect: Every day we hear that the price of gas has hit an “all time high.” Every day we hear that the price of gas has hit an “all time high”.
Writing Numbers
Numbers less than ten should always be spelled out. Some style guides will disagree about higher numbers. Chicago advocates that all numbers under 100 should be spelled out. If in question, always consult a style guide. Be consistent and use the same style guide throughout the document or manuscript.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Questions from our Readers
Molli Nickell: I'd be interested in opinions on how and when "traditional" publishers will be including digital publishing in their plans, and, how will they promote this low-cost method of making books available in the electronic format.
Carolyn and Yvonne agreed that printed books will never be replaced by digital books, but that e-books definitely have their place on the market and are selling, largely due to electronic readers such as Amazon's Kindle Reader. It's best to offer your book in both print and e-book (when appropriate) to reach the largest number of readers in the format they prefer.
~~~~~~~
Heather Summerhayes Cariou, the author of Sixty-five Roses: A Sister's Memoir, left a new comment on Carolyn's blog post Opportunity to Get Your Title Mentioned on Podcast. She wrote:
I went over my manuscript with a fine tooth comb, then had an English teacher friend check it for grammar, punctuation, and typos, then my agent and publisher/Editor went through it, then my copy editor, then I did one more sweep and there were STILL a handful of errors that one reviewer found it necessary to point out. What can be done to avoid this with my next book?
Yvonne's answer: This is especially for Heather, but it may help others as well. I ghostwrote a book for a client last year. After writing it, I edited it twice: once to reduce the 700-page count, and again to get the gremlins out. Then, I had my mom proofread it. The author and another editor proofread it. The author's publicist proofread it. The publisher proofread it, and everyone who gave endorsements proofread it. You would think that the book would be error free by the time it went to layout, right? Nope! A typo reared its head in the final PDF today! Fortunately, we still have time to fix it before it goes to print, but I wouldn't be surprised if another boo-boo doesn't manifest after we get a copy of the printed book in hand.
Like Carolyn said, even professionals make mistakes, and I've seen typos in textbooks produced by the most reputable companies. Most readers won't notice a tiny error, and those who do, may not mention it. It's the big, ugly errors (like misspelled words and noun/verb disagreement) repeated over and over in a book that throw it out of the running as an enjoyable read. I see that a lot with POD and self-published books.
~~~~~~~
An anonymous guest on Carolyn’s blog wants to know if we will touch on securing an agent.
Getting a good agent and/or publisher is very important. One of the big reasons writers must learn to edit well is to secure a publisher or to secure a well-connected agent who will secure a publisher for her! Even if an author prefers to self-publish or use a POD service, doing a great job of producing one's own book goes a long way toward generating sales. A poorly written book is not one that people are going to promote by word-of-mouth to their friends. A reader may not even finish reading the book—let alone recommend that someone else read it. For that very reason, WITS Podcast has criterion that a book must meet before we have an author on our show. When we write a book review for a client, it may note areas that need improvement.
~~~~~~~
Barbara Techel, author of Frankie, the Walk 'N Roll Dog, www.joyfulpaws.com is in the process of writing her second children's book. Her first children's book had a critique group helping with the editing until Barbara felt her manuscript was "good enough" to give to an editor. She no longer has a critique group to run her manuscript by. The book is about half complete now.
Here is Barbara’s question: is there a good point to bring on an editor? Should I bring one on now for advice or wait till I have the manuscript completed? Or, should I work with an editor during the entire process?
Carolyn says bring an editor on as soon as possible.
Yvonne’s answer: I agree, but budget may not allow them to do this. The more the author can do beforehand, the less it will cost to get the book edited. Therefore, I suggest an author get her book as ready as she can before approaching an editor.
I’m not sure about all editors, but the editors on my team are able to help an author with her book at any stage of the manuscript process. We offer different levels of editing depending upon what the book needs when it comes to us. If an author is on a budget and can’t afford the level of editing the book truly needs, we may give suggestions for improvement and have the author do more work before bringing the manuscript back to us. I recently had an author re-write his script into third person rather than first person . It probably took him ten or more hours to do this, but it saved him at least $500, and the book is much improved as he employed the tips I gave him for writing dialog.
We offer developmental, medium, and light editing as well as proofreading of the final manuscript. These services are described in detail at http://writersinthesky.com/editing-services.html, but here are the basics:
Developmental or Substantial Editing is used when an author needs a writing coach to guide her work to the next level. We not only mark errors in the text, we offer specific suggestions for improvement as we assist the author with making changes to strengthen her writing and develop her story to its best potential. A developmental editor may help with all elements of the book including front and back matter, and making sure the text adheres to Chicago Manual of Style guidelines. Additionally, we may instruct the writer on working with styles, and formatting text, margins, headers, footers, and placing graphics or end notes. Since this is all part of the writing process, a fully-developed book will still need to be copy edited and proofread before going to a publisher.
Medium Copyediting includes having our editor go through the manuscript and complete the needed changes to include:
- Correcting mechanical, grammar, and usage errors.
- Correcting spelling, punctuation, and grammar.
- Check for proper alignment and spacing of text.
- Consistently format dates, headlines, numbers, and alphabetized, bulleted, and numbered lists.
- Note any biased language or stereotyping. Note awkward transitions, redundancies, and hyperbole (the author may fix this or we can rewrite sections for her if needed).
We also offer a book evaluation to help determine market readiness of a manuscript in its current condition. One of our editors will read your book or manuscript (up to 70,000 words) and give a written assessment of its commercial potential. A kind but honest opinion of the author's strengths and weaknesses will be given along with tips for improving the overall quality of writing. The evaluation includes an assessment of the manuscript's publishing condition and what it would take to get it ready to submit to an agent or publisher.
~~~~~~~~~~~~~~~~
Here is a list of resources Carolyn and I mentioned during our conversation.
Chicago Manual of Style The Essential Guide for Writers, Editors, and Publishers 15th Edition. ISBN 0226104036.
Grammar Girl’s Quick and Dirty Tips™ for Better Writing. Mignon Fogarty. ISBN 978-0-8050-8831-1.
Grammar Snobs are Great Big Meanies A Guide to Language for Fun & Spite by June Casagrande. ISBN: 1582975612.
Mortal Syntax 101 Language Choices That Will Get You Clobbered by the Grammar Snobs--Even If You're Right by June Casagrande ISBN: 0143113321.
The Frugal Editor Put Your Best Book Forward to Avoid Humiliation and Ensure Success by Carolyn Howard-Johnson ISBN 978-0-9785158-7-4
Carolyn Howard-Johnson’s newsletter for writers.
The Curious Case of the Misplaced Modifier, How to Solve the Mystery of Weak Writing by Bonnie Trenga ISBN: 1582975612.
Tuesday, January 13, 2009
Carolyn and Yvonne Have Answered Your Questions About Editing!
Below is the link to a pre-recorded "Conversation with Editors" Carolyn Howard-Johnson and Yvonne Perry, which covers some of the common mistakes writers make and how to correct them. We have also provided helpful tips for impressing a publisher with your query letter.
Carolyn is an editor and author of The Frugal Editor: Put Your Best Book Forward To Avoid Humiliation And Ensure Success (How to Do It Frugally). Yvonne is a full-time freelance ghostwriter and editor, and the owner of Writers in the Sky Creative Writing Services.
Here are some of the things we have addressed in the podcast:
Here is the link to the recording:
Carolyn is an editor and author of The Frugal Editor: Put Your Best Book Forward To Avoid Humiliation And Ensure Success (How to Do It Frugally). Yvonne is a full-time freelance ghostwriter and editor, and the owner of Writers in the Sky Creative Writing Services.
Here are some of the things we have addressed in the podcast:
- Writing title and header case
- Is a book titled or entitled?
- When to use all caps
- How many spaces between sentences?
- Serial Commas
- Writing for Decades
- Hyphenating
- Internet and Web site
- Using Em and En Dashes
- Overuse of That
- Writing Dialog
- Writing Numbers
Here are some of the questions we have received from our readers. We have answered these during our recorded conversation: Also (and yes, this is a second question), I feel writers will want to know more about how traditional publishing houses are opening their own self-publishing divisions, utilizing their editors and designers, but bringing the author aboard to share in some of the pre-publication work? ~~~~~~~~ Here is a list of resources Carolyn and I mentioned during our conversation. Chicago Manual of Style The Essential Guide for Writers, Editors, and Publishers 15th Edition. ISBN 0226104036. Grammar Snobs are Great Big Meanies A Guide to Language for Fun & Spite by June Casagrande. ISBN: 1582975612. Mortal Syntax 101 Language Choices That Will Get You Clobbered by the Grammar Snobs--Even If You're Right by June Casagrande ISBN: 0143113321. The Frugal Editor Put Your Best Book Forward to Avoid Humiliation and Ensure Success by Carolyn Howard-Johnson ISBN 978-0-9785158-7-4 Carolyn Howard-Johnson’s newsletter for writers. The Curious Case of the Misplaced Modifier, How to Solve the Mystery of Weak Writing by Bonnie Trenga ISBN: 1582975612.
MOLLI NICKELL: I'd be interested in opinions on how and when "traditional" publishers will be including digital publishing in their plans, and, how will they promote this low-cost method of making books available in the electronic format.
~~~~~~~
Heather Summerhayes Cariou Author of Sixtyfive Roses: A Sister's Memoir says, "I went over my manuscript with a fine tooth comb, then had an English teacher friend check it for grammar, punctuation and typos, then my agent and publisher/Editor went through it, then my copy editor, then I did one more sweep and there were STILL a handful of errors that one reviewer found it necessary to point out. What can be done to avoid this with my next book?"
~~~~~~~
An anonymous guest on Carolyn’s blog wanted to know if we will touch on securing an agent. Yes, we did talk about this!
~~~~~~~
Barbara Techel, Author of Frankie, the Walk 'N Roll Dog, www.joyfulpaws.com is in the process of writing her second children's book. Her first children's book had a critique group helping with the editing until Barbara felt her manuscript was "good enough" to give to an editor. She no longer has a critique group to run her manuscript by. The book is about half complete now.
Barbara’s question: Is there a good point to bring on an editor? Should I bring one on now for advice or wait till I have the manuscript completed? Or, should I work with an editor during the entire process?
Grammar Girl’s Quick and Dirty Tips™ for Better Writing. Mignon Fogarty. ISBN 978-0-8050-8831-1.
Monday, January 12, 2009
Planning to Start Your Freelance Writing Business
Starting a freelance writing business can be scary, especially if you don’t know what you are doing. Over the next six weeks in my freelance writing mentoring program, we will learn step-by-step how to begin and then manage a freelance writing business. We will also learn different types of writing and how to generate leads for income.
The most common reasons people decide to start a business is because they want to:
See if our mentoring program is right for you. But, hurry! The classes start tomorrow!
For an in-depth analysis of your readiness for starting a business, see http://www.sba.gov/newcourseprimer/index.html. Their self-paced, online tutorial can be completed in about 30 minutes. It will:
The most common reasons people decide to start a business is because they want to:
- Be self sufficient;
- Be wealthy;
- Change their lifestyle.
- the planning aspect of starting a business
- personal assessment of your ability to operate a business
- creating a business plan
- the equipment needed to set up your office.
See if our mentoring program is right for you. But, hurry! The classes start tomorrow!
For an in-depth analysis of your readiness for starting a business, see http://www.sba.gov/newcourseprimer/index.html. Their self-paced, online tutorial can be completed in about 30 minutes. It will:
- Provide an overview of key business principals, such as getting started, business planning, legal aspects, finance and marketing; and,
- Introduce and link you to important small business resources, such as SBA district offices, Small Business Development Centers, SCORE, Women’s Business enters, NAWBO, and lenders.
Tillinghast Shares How Capitol Got the Beatles
Author Charles Tillinghast will join the Writers in the Sky podcast on Friday, January 16, to discuss his new book How Capitol Got the Beatles.
The author's assistant for Writers in the Sky, Sarah Moore, will be interviewing Charles Tillinghast about his fascinating and humorous look behind the scenes at The Beatles' record label. Mr. Tillinghast worked for fifteen years as the head of the Law Department of Capitol Records, including the time during which The Beatles were signed with the label. He shares inside information about how the contract with The Beatles almost did not come to pass, who really discovered the Fab Four, and how strains in personal relationships caused problems with the band’s contract negotiations.
This second-time author earned a Purple Heart for his service in the Korean War and returned home to earn his J.D. from Harvard Law School. While his knowledge of the legal details of the record industry is undeniable, in How Capitol Got the Beatles, and Then What Happened, Tillinghast has written a book that is accessible to every reader.
Listeners will enjoy this valuable information concerning the record industry specifically and effective marketing in general. For more information about Mr. Tillinghast and How Capitol Got the Beatles, and Then What Happened, please visit www.OutskirtsPress.com
Saturday, January 10, 2009
Accepting Submissions for WITS February Newsletter 2009
It's time to submit your book reviews, articles, poems, and announcements about anything related to writing, editing, publishing, and book promotion.
If you wish to contribute anything to Writers in the Sky Newsletter for February 2009, please review the guidelines on our Web site: http://writersinthesky.com/writing-newsletter.html.
Hurry, the deadline is January 24, 2008.
To help us improve our newsletter, please select your favorite WITS feature at http://www.socialtoo.com/survey/view/620
I also want to let you know that my new eBook Book Marketing in the Digital Age Online Promotion Made Easy is available at http://app.expressemailmarketing.com/get.link?linkid=1028702&subscriberid=24007944&campaignid=294815&linkurl=http://www.onlinepromotionmadeeasy.com/. You will find many free tips for book marketing on the site as well.
Yvonne Perry
Owner of Writers in the Sky Creative Writing Services
If you wish to contribute anything to Writers in the Sky Newsletter for February 2009, please review the guidelines on our Web site: http://writersinthesky.com/writing-newsletter.html.
Hurry, the deadline is January 24, 2008.
To help us improve our newsletter, please select your favorite WITS feature at http://www.socialtoo.com/survey/view/620
I also want to let you know that my new eBook Book Marketing in the Digital Age Online Promotion Made Easy is available at http://app.expressemailmarketing.com/get.link?linkid=1028702&subscriberid=24007944&campaignid=294815&linkurl=http://www.onlinepromotionmadeeasy.com/. You will find many free tips for book marketing on the site as well.
Yvonne Perry
Owner of Writers in the Sky Creative Writing Services
Friday, January 09, 2009
Upload Your Book Video to Your Book Tube
As an author published through Nightengale Press, I have been permitted to offer the folks in my network a chance to upload their book trailers to YourBookTube at no cost.
All authors who have book videos are welcome to post their videos on YourBookTube. Be sure to include the book's title, ISBN, a short description (25-50 words) and a link where you want viewers to buy your book.
Just go to http://www.yourbooktube.com and create your free user account. Then, send the title of your book and the category of your video to publisher@nightengalepress.com to REGISTER and join today!
All authors who have book videos are welcome to post their videos on YourBookTube. Be sure to include the book's title, ISBN, a short description (25-50 words) and a link where you want viewers to buy your book.
Just go to http://www.yourbooktube.com and create your free user account. Then, send the title of your book and the category of your video to publisher@nightengalepress.com to REGISTER and join today!
Friday, January 02, 2009
NETWORK WITH US January 2009
NETWORK WITH US is a free service offered to readers of Writers in the Sky Newsletter.
Add your announcement or brag about your writing accomplishment. Tell us about your book or business. Share information and ideas or send articles or advertorial for the next issue by contacting us on our Web site. Here are some announcements from our readers this month:
A new e-book series, Just the FAQs, gives beginners, who have little experience with online technology, the essentials for setting up a blog, adding RSS Feed, creating a Web site, and book promotion through article marketing.
As an author, you are probably trying to promote your books online, but you may not know how to create a Web site or blog, much less customize, optimize, and syndicate it. You don’t want to spend hours learning the technical side of online promotion, but neither do you want to pay thousands of dollars to have an expert to do it for you. That’s where the simple Just the FAQs series of e-books come in handy. They contain no geek speak, and no prior technical experience is required to understand them.
The FAQ series contains four e-books Just the FAQs – Blogs, Just the FAQs - RSS Feeds, Just the FAQs -Web sites, and Just the FAQs – Articles and a Quick Step Guide designed for beginners who have little experience with online technology. The quick Step Guide is an overview of the first four e-books and will give basic information about blogging, RSS feeds, Web sites, and article marketing. The individual e-books go into more depth about its particular topic. See http://www.justthefaqs.net/ for more information. There are free online marketing resources and downloads on the JTF blog http://justthefaqsblog.blogspot.com/.
Conversation with Editors Yvonne Perry and Carolyn Howard-Johnson. Ask your questions and sign up for the call at http://writersinthesky.com/contact.php
Join Yvonne Perry and Carolyn Howard-Johnson on January 13 for "Conversation with Editors." Yvonne has a full service editing business and Carolyn is an editor and author of The Frugal Editor. Ask your questions in the comments feature below this post, and then sign up for the call here.
The Lieurance-King New Year's 2009 Article Challenge starts January 5 and will last till February 28. The challenge will be to write a total of 45 new articles within that time period and submit them to online article directories. People may sign up for the challenge at http://www.lkarticlechallenge.com/ make sure you also sign up for the free e-course, “21 Tips: A 21-Day Course in Effective Article Marketing” while you are there.
WITS Mentoring Program for Freelance Writers begins Wednesday, January 14 at 8 p.m. Central Time.
During these six weekly tele-sessions, Yvonne Perry will provide coaching to help writers build a real-world portfolio while learning the craft and business of freelance writing. Weekly assignments will be given to the group and graded individually. Participants will be given encouragement and help in specific areas of need.
Materials need, fees, and pre-requisites are listed WITS Web site.
Be sure to check out WITS resources page for some great recommendations on books to improve writing, technical expertise, newsletters and web sites, internet radio shows and podcasts, book publishers and literary agents, book marketing sites, book printers, and online promotion books and e-books.
Travel writer, Linda Ballou, shares the secret side of paradise in her novel Wai-nani, High Chiefess of Hawaii-Her Epic Journey.
Wai-nani, Linda’s ultimate destination piece, is a portal into a world we can’t get to any other way. She will also impart tips on how to make travel writing work for you.
THERE’S MORE TO OPRYLAND THAN GREAT MUSIC
Registration is underway for the 2009 National Writers’ Empowerment Conference and Book Expo to be held on Saturday, February 21, 2009, from 8:00 AM to 6:00 PM, in Nashville , TN. The event will be held at the Holiday Inn Select Opryland/Airport, 2200 Elm Hill Pike, Nashville , TN 37214 .
Hundreds of novice and seasoned writers from all across the country will converge on the Holiday Inn Select, Opryland/Airport in Nashville , TN to attend the Fifth Semi-Annual National Writers’ Empowerment Conference and Book Expo. Founded by prolific writer and self-publishing guru Renee Bobb (http://www.reneebobb.com/), the conference is billed as an event where aspiring authors can not only learn about the book publishing industry, but promote and market their works as well.
The National Writers’ Empowerment Conference is uniquely designed to train the aspiring author on how to make the transition from writer to published author. This event provides the information, resources, and training that writers and authors need to write, publish, and market their books. Conference participants will have an opportunity to hone their writing skill in sessions led by established authors, editors, and publishers. Workshop Topics include:
Visit http://nationalwritersempowermentconference.eventbrite.com/ to receive more information about the speakers and workshop leaders.
Early bird registration (on or before January 15, 2009) is $75.00, full registration (after January 15, 2009) is $95.00. Special pricing for Active Duty Military and/or Veterans is $75.00 and College Student or Teen Registration is $75.00. The registration fee will cover breakfast, lunch, all workshops and workshop materials, as well as entrance to the book expo.
For more information about the National Writers’ Empowerment Conference and Book Expo please call Renee Bobb at 615-753-5647 or e-mail bobbrenee@yahoo.com. Visit the web site at http://nationalwritersempowermentconference.eventbrite.com/
Author of Defying Gravity: A Celebration of Late-Blooming Women, Prill Boyle shares:
Like many of the people I write about, I'm a classic late bloomer. I dropped out of college (a story in itself), married young, and ended up at Harvard--as a secretary, not a student. Twelve years later, tired of doing clerical work, I enrolled at Georgetown University and earned a B.A. and M.A. in English. After graduating at age 38, I became an English teacher. Then, in January of 2000, I read a NY Times article about a 65-year-old woman who had waited 39 years to join the Peace Corps and was leaving for a 2-year assignment in Ukraine. Inspired by this woman's persistence and courage, I decided to take my own leap of faith. At age 48, I left my teaching job to write DEFYING GRAVITY. Since its publication, I've given over 80 talks and keynotes in 20 states, including a speech at the United Nations. In 2007 I traveled to Botswana to speak to school and government groups in cooperation with the Peace Corps. Now 54, I continue to research and write about late blooming.
In addition to the above and to my blogging (http://defyinggravitynow.blogspot.com/), I write a monthly column for the Nat'l Assoc. of Baby Boomer Women. Website: http://www.prillboyle.com/.
Here is an endorsement for Prill Boyle’s book DEFYING GRAVITY:
"Boyle lets each woman tell her story in her voice, and those voices ring with humor and courage...You'll come away from this book with a new determination to write that story, get that degree, apply for that promotion, take that trip, or start that hobby." - Ann Byle, Grand Rapids Press
WritingRaw.com is a FREE literary sharing website (like YouTube but for the literary world) where writers can upload, view and share their writing. The only restriction is that the material cannot be illegal in any sense of the word (such as child porn, plagiarism, etc.). Other then that, feel free to post in any of the following categories:
FICTION
POETRY
NONFICTION
REMEMBRANCE
ASSORTED writings
Our goal at Writing Raw is simple - to serve the literary community with the opportunity to have their work online and out in the world. Who knows who may see it! In this world of disappearing literary magazines, Writing Raw is providing the blank pages for writers to fill.
To view someone’s writing, just click on the link and a .pdf version of the piece will open in your browser. Read it, comment on it, vote for it to be a showcased piece! Most important - ENJOY IT.
There is no catch here – all writings will be posted. Let’s create a world where no one rejects a writer or the work of their future masterpiece.
The Editors of Writing Raw. A Poker Sisters Publication http://writingraw.com/
2009 Be My Valentine's Story Contest
Want to get a chance to get your story published for FREE? Romance and love stories are the theme of the 2009 Valentine's Story Contest. http://www.publishyourself.com/ Submission Deadline: 2/14/2009. View Stories
Please check out my video interview on "Today's Author With David Ewen" on YouTube where we discuss the genesis of my novel "Painting The Invisible Man."
Thank you,
Rita Schiano, author "Painting the Invisible Man" and "Sweet Bitter Love"
http://www.reededwards.com/
http://www.ritaschiano.com/
The Muse Online Writers Conference is now taking registrations for its upcoming FREE conference. Deadline is August 1st, 2009. For more information, see http://www.themuseonlinewritersconference.com/.
Early bird registration (on or before January 15, 2009) is $75.00, full registration (after January 15, 2009) is $95.00. Special pricing for Active Duty Military and/or Veterans is $75.00 and College Student or Teen Registration is $75.00. The registration fee will cover breakfast, lunch, all workshops and workshop materials, as well as entrance to the book expo.
For more information about the National Writers’ Empowerment Conference and Book Expo please call Renee Bobb at 615-753-5647 or e-mail bobbrenee@yahoo.com. Visit the web site at http://nationalwritersempowermentconference.eventbrite.com/
Author of Defying Gravity: A Celebration of Late-Blooming Women, Prill Boyle shares:
Like many of the people I write about, I'm a classic late bloomer. I dropped out of college (a story in itself), married young, and ended up at Harvard--as a secretary, not a student. Twelve years later, tired of doing clerical work, I enrolled at Georgetown University and earned a B.A. and M.A. in English. After graduating at age 38, I became an English teacher. Then, in January of 2000, I read a NY Times article about a 65-year-old woman who had waited 39 years to join the Peace Corps and was leaving for a 2-year assignment in Ukraine. Inspired by this woman's persistence and courage, I decided to take my own leap of faith. At age 48, I left my teaching job to write DEFYING GRAVITY. Since its publication, I've given over 80 talks and keynotes in 20 states, including a speech at the United Nations. In 2007 I traveled to Botswana to speak to school and government groups in cooperation with the Peace Corps. Now 54, I continue to research and write about late blooming.
In addition to the above and to my blogging (http://defyinggravitynow.blogspot.com/), I write a monthly column for the Nat'l Assoc. of Baby Boomer Women. Website: http://www.prillboyle.com/.
Here is an endorsement for Prill Boyle’s book DEFYING GRAVITY:
"Boyle lets each woman tell her story in her voice, and those voices ring with humor and courage...You'll come away from this book with a new determination to write that story, get that degree, apply for that promotion, take that trip, or start that hobby." - Ann Byle, Grand Rapids Press
WritingRaw.com is a FREE literary sharing website (like YouTube but for the literary world) where writers can upload, view and share their writing. The only restriction is that the material cannot be illegal in any sense of the word (such as child porn, plagiarism, etc.). Other then that, feel free to post in any of the following categories:
FICTION
POETRY
NONFICTION
REMEMBRANCE
ASSORTED writings
Our goal at Writing Raw is simple - to serve the literary community with the opportunity to have their work online and out in the world. Who knows who may see it! In this world of disappearing literary magazines, Writing Raw is providing the blank pages for writers to fill.
To view someone’s writing, just click on the link and a .pdf version of the piece will open in your browser. Read it, comment on it, vote for it to be a showcased piece! Most important - ENJOY IT.
There is no catch here – all writings will be posted. Let’s create a world where no one rejects a writer or the work of their future masterpiece.
The Editors of Writing Raw. A Poker Sisters Publication http://writingraw.com/
2009 Be My Valentine's Story Contest
Want to get a chance to get your story published for FREE? Romance and love stories are the theme of the 2009 Valentine's Story Contest. http://www.publishyourself.com/ Submission Deadline: 2/14/2009. View Stories
Please check out my video interview on "Today's Author With David Ewen" on YouTube where we discuss the genesis of my novel "Painting The Invisible Man."
Thank you,
Rita Schiano, author "Painting the Invisible Man" and "Sweet Bitter Love"
http://www.reededwards.com/
http://www.ritaschiano.com/
The Muse Online Writers Conference is now taking registrations for its upcoming FREE conference. Deadline is August 1st, 2009. For more information, see http://www.themuseonlinewritersconference.com/.
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