Wednesday, January 21, 2009

Writing a High-quality Media/Press Release

Whether it is about you, your company, or your book, media releases are a great way to let the world know whenever you have news to report. But, writing a strong media release is a much more than throwing a few facts together and creating a story around them. There is actually an art to writing a release that gets the attention of the media and lands you the interview you hoped for.

As a freelance writer, I compose media releases every week. Many are about my own company or books, but some are written for my clients like the one I wrote last week. Within 24 hours of posting the news on, had picked up the release and posted it on their site where it will get even more exposure.

If you need a release, I would be happy to assist you with this for only $125, which includes posting it to several online media outlets.

If you want to learn more about writing your own media releases, I have three suggestions:
  1. Get Allison Nazarian's e-book The Complete Guide to Writing a Press Release That Gets Results
  2. Sign up for Joan Stewart's 89 Reasons to Send a News Release
  3. Follow the examples in the links below and give it a try:
How strong is your media release? Have your press release graded and find out.

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