Yvonne Perry: Pam Lontos Shares Publicity Tips with Authors

Friday, January 23, 2009

Pam Lontos Shares Publicity Tips with Authors

Our show today will go beyond marketing a book online and take us outside the electronic boxes we sit in front of everyday. This is not to minimize the importance or the impact of online marketing, but to show authors how it is possible to get your book mentioned in publications such as The Wall Street Journal, Entrepreneur, USA Today, The New York Times, as well as various trade journals, e-zines, and radio shows.

Yvonne Perry's guest today is Pam Lontos, the president of PR/PR, a public relations firm that specializes in providing publicity to experts and companies. Pam is also the author of I See Your Name Everywhere: Leverage the Power of the Media to Grow Your Fame, Wealth and Success, published by Morgan James.

There is a PDF handout that accompanies this interview with Pam. I encourage you to open that document and print it out. After hearing Pam, you will be inspired to find the “hook” for your book and utilize print media to sell more books, develop name recognition, and stand out in the eyes of your prospects.

Click here to listen to PART 1...

Here are some things Pam mentions in our discussion:

How to get articles relating to your book (even fiction!) in trade magazines.
What is a media page and why is it important to have one on your Web site.
What goes on a media page.
Direct mailings? Are they effective? How do you get a list and who do you mail to? What do you mail them?
Tips for selling books at your speaking engagements.

Click here to listen to PART 2...

For more information about Pam Lontos, please visit her business Web site at http://www.prpr.net. You may reach Pam by phone at 407-299-6128 or via e-mail at Pam@PRPR.net.

Purchase this book on Amazon.com.

Pam mentioned postcards and I promised to give a link to where you can have postcards printed with info about your book: http://tr.im/81zl.

3 comments:

Anonymous said...: Is there a place to get this book in eBook or audio?

http://karensyed.blogspot.com; 3:49 PM
Unknown said...: I will ask Pam about that.; 4:08 PM
Unknown said...: Yvonne,

I only have the book in a print version right now. I'm thinking of doing CDs in the future. Thanks!

Best Regards,

Pam Lontos
PR/PR
775 S. Kirkman Rd., Ste 104
Orlando, FL 32811
(407) 299-6128
Fax (407) 299-2166
Pam@prpr.net
www.prpr.net; 4:08 PM

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Books by Yvonne Perry

Light Language Emerging ~ Activating Ascension Codes & Integrating Body, Soul, and Spirit

Light is the language of the creator. When spoken verbally, light language can create, bring a message, blessing, or healing as a response to a request a soul has made. Old thoughts, beliefs, and behavior patterns are housed in the subconscious and our DNA. Our DNA also holds light codes of the original Adam (perfect divine human). When activated, these codes can override and reprogram old beliefs and patterns that keep the body, mind, and emotions sick and in disrepair. Learn how light language can help activate these codes.

Paperback
Kindle

Shifting into Purer Consciousness ~ Integrating Spiritual Transformation with the Human Experience

As the Earth is coming into alignment with the center of the Milky Way Galaxy, we are being affected by strong cosmic energy that is compelling us to change our way of thinking and living. Shifting into Purer Consciousness ~ Integrating Spiritual Transformation with the Human Experience is designed to help people personally manage the symptoms of the current shift in consciousness we are all experiencing as we approach the end of the Piscean Age and enter the Age of Aquarius.

Paperback
Kindle

Walk-ins Among Us ~ Open Your Personal Portal to Cosmic Awareness

If you have had a strange spiritual experience, you will find comfort and information to help make sense of it in this eye-opening book, written by a walk-in to help others understand the soul exchange process and how to integrate higher vibrations that clear energy imprints that are not aligned with love, light, and joy.

Learn how to stay centered and actively involved in your personal ascension process as you discover your mission, purpose, and role on Earth.

Paperback
Kindle

Whose Stuff Is This? ~ Finding Freedom from the Thoughts, Feelings, and Energy of Those Around You

Are you super sensitive to the negativity around you? Are your coworkers like psychic vampires who leech off your energy? Do you have mysterious illnesses, aches, and pains? Are you depressed or angry for no good reason? Do some friends and family members make you feel drained?
You may be an empath picking up on the thoughts, emotions, attitudes, and even the illnesses of others. Whose Stuff Is This? is a guidebook for empathic people who have been unknowingly carrying energetic burdens that belong to someone else.

Paperback
Kindle

More Than Meets The Eye ~ True Stories About Death, Dying, and Afterlife

More Than Meets the Eye: True Stories about Death, Dying and Afterlife is a book that address topics that many people are not comfortable talking about such as suicide, the near-death experience, end of life decisions, and euthanasia. The book is designed to help people release their fear of death, learn to communicate with those on the other side, and to comfort someone who is grieving the loss of a loved one.

Paperback
Kindle

The Sid Series ~ A Collection of Holistic Stories for Children

Perry has authored twelve children’s stories known as The Sid Series ~ A Collection of Holistic Stories for Children. These stories build self-esteem and empower young ones to follow their inner guidance and overcome fear. Inspired by her grandson, these stories offer valuable messages that support the whole child—body, soul and spirit—and teach environmental responsibility.

Paperback
Kindle

Stockpiled Poetry ~ Introspective Thoughts About Life, God, and Other Stuff That Can’t Be Explained!

Stockpiled Poetry is a bunch of plain style poems LavendarRose threw into the file drawer awaiting someone to appreciate them. If you like them, their day has come.

You will find a hodge-podge of themes and thoughts in this collection. From throwing pottery with the hippies in Missouri to poems about nature, religion, divorce, love, depression, relationships, the unfairness of life and other dark tales about living in the perfect world.

Paperback
Kindle

Email Episodes ~ A Hilariously Honest Look at Life

Yvonne's humorous book, Email Episodes ~ A Hilariously Honest Look at Life, is about a woman experiencing an identity crisis as she faces divorce and approaches mid-life with teenagers who are raising reptiles in the basement.

A great book of short entertaining stories, which also shares some of life's triumphs and troubles shared by all mothers of teenagers. Those going through divorce, leaving organized religion, or learning to live authentically will appreciate the candid humor.

Paperback
Kindle

Oh, Come, Angel Band ~ The Living Genealogy of the Charlton Bates Family

Authors: Jenny Bates Meadows-Sauls and Yvonne Perry

The genealogy of the Bates family of Cherokee County, Georgia is traced back to Charlton Bates and Nancy Kelly (O'Kelly) Bates, who are first mentioned living in South Carolina in 1812. Through DNA testing, we know that our family has a ancestor blood-related to James Shockley Bates.

The descending lineage mentioned in this book are David Ward and Nancy Martin, Thomas F. Bates and Sarah Elizabeth Ward, Savannah Bates and Alexander Newton Smith, and Lemuel Harris Bates and Lillian Margaret Smith.

Many of the children and extended family members of these family heads are mentioned in this book, and more than 200 photos document the journey.

Of broader interest, the book contains some history of the Cherokee and Hall Counties of Georgia as remembered by the Bates family who lived in the area.

Purchase on Amazon.com

Yvonne Perry

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Friday, January 23, 2009

Pam Lontos Shares Publicity Tips with Authors

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